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ex of sensation
light, sound, heat, or pressure
bottom-up processing
information processing that emphasizes the importance of the sensory receptors in detecting the basic features of a stimulus in the process of recognizing a whole pattern
also called data-driven processing
typically occurs when you’re looking at something new or ambiguous, collecting as much visual information as you can
top-down processing
information processing that emphasizes the importance of the observer's knowledge, expectations, and other cognitive processes in arriving at meaningful perceptions
also called conceptually-driven processing
ex. of top-down processing
having emotions attached to seeing different people
Sensory receptors
specialized cells unique to each sense organ that respond to a particular form of sensory stimulation (by some form of energy)
once they detect information transduction occurs
absolute threshold
the smallest possible strength of a stimulus that can be detected half of the time
ex. of difference threshold/just noticeable difference
what point you notice the slight change of volume when listening to music
ex. of Weber’s law
holding a pebble will notice a difference if another pebble is added, if you are holding a heavy rock and the pebble is added you probably won't notice a difference
signal detection theory
predicts how and when we detect the presence of a faint stimulus or signal, it assumes that there is no single absolute threshold and that detection depends partly on a person's experience, expectations, motivation, and level of fatigue, if you detect the absolute threshold it depends on a variety of factors
how we see
We see light which is one of the different kinds of electromagnetic energy that travels in the form of waves a wavelength
wavelength
the distance from one wave peak to another
we are only capable of visually detecting a minuscule portion of the electromagnetic energy range
Where does light first enter through?
cornea
cornea
a clear membrane covering the visible part of the eye that helps gather and direct incoming light
what transduces light energy into neural impulses?
rods and cones
color
the perceptual experience of different wavelengths of light color involves three factors: hue, saturation, and brightness
Which theory helps to explain color blindness
Young-Helmholtz trichromatic theory
color blindness
color deficiency or weakness in which an individual cannot distinguish between certain colors
most common type is red-green to individuals who have this type red and green look the same
Whic theory helps explain the experience of after-image?
The opponent process theory
after-image
occurs after the original source of stimulation is no longer present
feature-detectors
nerve cells in the brain that respond to specific features of a stimulus such as shape, angle, or movement that the brain assembles into the perceived image
Who identified feature-detectors?
Hubbel and Wiesel
Which principle states that two stimuli must differ by constant proportion for their difference to be perceptible?
Weber’s law
How does bottom-up processing contribute towards sensory information processing?
By starting with sensory input and building up towards creating an overall perception
How does signal detection theory explain our perception in noisy environments?
It suggests we perceive stimuli differently based on decision-making processes and psychological factors, not just sensory information