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A set of flashcards focusing on key vocabulary related to media language, codes, and their applications.
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Media Language
Codes, conventions, formats, symbols, and narrative structures indicating the meaning of media messages to an audience.
Codes
Signs that are put together to create meaning in media.
Conventions
Widely accepted ways of doing something in media.
Technical Code
Tools and techniques used in making media, such as camera techniques and lighting.
Close-Up
A camera angle that tightly frames a person or object to highlight details.
Full Shot
A camera angle that shows the subject fully, often used to establish the setting.
Medium Shot
Frames the subject from the waist up, commonly used for interviews.
Extreme Long Shot
Frames the subject including a vast amount of surroundings, often to establish location.
Symbolic Code
An object, setting, or element that represents something beyond its obvious meaning.
Mise en Scene
Refers to how everything in a scene is arranged to create meaning.
Denotation
The obvious or literal meaning of something.
Connotation
Potential or suggested meanings associated with something beyond its literal interpretation.
Typeface
A family of fonts; examples include Arial and Times New Roman.
Serif
A font style characterized by small lines at the end of letters, giving a classic look.
San Serif
A clean, minimalist font style without serifs, often used for web design.
Audio Media
Media that employs sound, such as voices, music, or sound effects, to convey information.
Genre
A category of artistic composition characterized by similarities in form, such as action or horror.
Narrative
How media texts tell stories, including how events happen and who is involved.
Semiotics
The study of how meaning is created through signs in media.
Signifier
The physical form that carries meaning, such as images or words.
Signified
The concept that a signifier refers to, representing the actual meaning.