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Communication Apprehension —
The anxiety people experience when they think about or engage in communication.
Interpersonal Context —
A communication situation involving interaction between individuals, such as one-on-one communication.
Group Context —
A communication situation involving communication within a group of people.
Disposition
A characteristic or tendency that is relatively consistent in an individual.
Perceived Threat of Punishment
when a person anticipates punishment or another negative outcome from communicating.
State anxiety
Anxiousness that is brought about by particular situations.
Self-Fulfilling Prophecy —
A situation in which low confidence leads to anxiety, and that anxiety reinforces the person's negative beliefs about themselves.
All-or-Nothing Thinking —
Viewing things in black-and-white terms, such as seeing a presentation as either perfect or a complete failure.
Over-Generalization —
Seeing a single negative event as a permanent pattern of failure.
Fortune Telling —
Expecting that things will turn out badly, regardless of how much preparation or practice has been done.
Physiology Approach —
Managing speech anxiety by addressing the physical symptoms of communication apprehension, such as increased heart rate and a nervous stomach.
Relaxation Training
A technique for managing the physical symptoms of anxiety, including taking deep breaths before a speech.
Informative Presentation —
A presentation designed to provide information to the audience; organizational patterns that often work well include topical and chronological patterns.
Topical Organizational Pattern —
An organizational pattern that discusses separate topics or points that are connected by a central theme.
Chronological Organizational Pattern —
An organizational pattern that arranges the content of a speech according to time or sequence.
Cause–Effect Organizational Pattern —
An organizational pattern that explains how certain events happen or will happen as a result of particular circumstances.
Problem–Solution Organizational Pattern —
An organizational pattern used when a speaker is proposing some type of change.
Trivial Specific Purpose —
A purpose that has little significance or relevance to the audience.
Egocentrism —
Approaching public speaking by expressing your own views based on your interests, values, beliefs, and experiences regardless of the audience.
Audience-Centeredness —
Adapting a message to the needs, interests, values, and beliefs of the receivers.
Audience Composition —
The characteristics and makeup of the people who will be listening to the speech.
Demographic Information —
Characteristics of a population that can be used to segment or divide the population into groups.
Divided Audience —
An audience whose members hold different or opposing attitudes toward a topic.
United Audience —
An audience whose members generally hold similar attitudes toward a topic.
Likert Scale —
A scale used to measure people's attitudes and perceptions.
Rensis Likert —
The psychologist after whom the Likert scale is named.
Likert Scale Purpose —
To determine the attitudes an audience has toward a topic.