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Microeconomics
Study of individual decision-makers such as households and firms.
Macroeconomics
Study of the economy as a whole, including aggregates like GDP, unemployment, inflation.
Aggregate
Total or combined measure across the whole economy.
Market Structure
Organization of markets based on competition (perfect competition, monopoly, etc.).
Economic System
The method a society uses to allocate resources and distribute goods/services.
Traditional Economy
System based on customs, traditions, and habits.
Command Economy
System where a central authority makes all economic decisions.
Market Economy
System where supply and demand guide decisions.
Mixed Economy
Blend of market and government decision-making.
Model
Simplified representation of reality used to analyze and predict behavior.
Assumption
A condition taken as true in a model to simplify analysis.
Scarcity
Limited resources relative to unlimited wants.
Trade-off
Sacrificing one option when choosing another.
Opportunity Cost
Value of the next best alternative forgone.
Allocation
Distribution of resources to different uses.
Land
Natural resources used in production.
Labor
Human effort (physical and mental) used in production.
Capital
Tools, machinery, buildings used to produce goods/services.
Entrepreneurship
Risk-taking and innovation in organizing production.
Marginal Analysis
Comparing additional benefits and costs of a choice.
Marginal Benefit (MB)
Extra benefit gained from one more unit of activity.
Marginal Cost (MC)
Extra cost incurred from one more unit of activity.
Decision Rule
Take an action if MB ≥ MC; stop if MB < MC.
Rational Choice Assumption
Assumption that individuals act logically to maximize benefit.
Behavioral Economics
Field studying how psychology influences economic decisions.
Bounded Rationality
Idea that decision-making is limited by information, time, and cognitive ability.
Critical Thinking
Objective evaluation of information to form a reasoned judgment.
Unintended Consequences
Results not anticipated when making decisions or policies.
Short-run
Period when at least one resource is fixed.
Long-run
Period when all resources can be varied.
Bias
Prejudice or leaning that affects judgment.
Positive Economics
Describes "what is" in the economy (fact-based).
Normative Economics
Describes "what ought to be" (value-based).
Production Possibilities Frontier (PPF)
Graph showing trade-offs and opportunity costs between two goods.
Circular Flow Model
Diagram showing flow of goods, services, and money between households, firms, and government.