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IT Business
A business management concept that defines all activities strategically integrating IT into processes to achieve business objectives.
Historically, IT played an auxiliary role, but since the 1990s and 21st century, IT has become deeply embedded in corporate strategies, transforming operations and decision-making.
Hypermarkets
A real-world IT application where it domestically monitors customer purchasing patterns in real-time for inventory management.
RetailLink
A real-world IT application where Wal-Mart’s data warehouse integrates purchasing trends, optimizing supply chain efficiency
Itunes
A real-world IT application where Apple revolutionized online music distribution, creating new business models.
E-commence Platforms
A real-world IT application where open markets and social commerce platforms leverage IT for global trade and customer interaction.
Business Strategy
An IT-business alignment component that defines company goals and competitive positioning.
IT Strategy
An IT-business alignment component that aligns technology investments with business priorities.
Organizational Infrastructure and Processes
An IT-business alignment component that structures operational workflows and decision-making frameworks.
IT Infrastructure and Processes
An IT-business alignment component that ensures system architecture and technology support corporate functions.
IT Business Ecosystem
A business-technology integration framework that defines how IT innovations drive business growth, shaped by emerging technologies, market shifts, and security concerns.
Hype Cycle
A technology evolution framework, conceptualized by Gartner, illustrating how new technologies transition through different phases based on economic value and market expectations.
Innovation Trigger
A hype cycle phase where a new technology emerges, raising expectations.
Peak of Inflated Expectations
A hype cycle phase where expectations exceed reality, leading to hype.
Trough of Disillusionment
A hype cycle phase where disappointment sets in due to unrealistic expectations.
Slope of Enlightenment
A hype cycle phase where optimizations improve practical applications.
Plateau of Productivity
A hype cycle phase where the technology generates steady value.
IT Ecosystem
A technology-driven business framework where advancing IT systems compete and converge, creating a digital economy.
1980s to 2000s
A tech revolution where smartphones, mobile networks, and cloud computing transformed industries.
IoT (Internet of Things)
A hyper-connected technology enabling devices to exchange data autonomously.
Hyper-Connected Society
A modern IT ecosystem driven by ICBM technologies
Cloud Computing
A hyper-connected technology supporting on-demand data access and storage.
Big Data
A hyper-connected technology analyzing large-scale data for insights.
Mobile
A hyper-connected technology accelerating connectivity and accessibility
Content (C)
An IT business ecosystem component where mobile technology enhances content consumption, enabling on-demand access. Example: E-books and streaming services revolutionize digital entertainment
Platform (P)
An IT business ecosystem component where IT service platforms enable multi-partner integration, shifting from proprietary systems to shared ecosystems. Example: Google and Apple’s app stores act as digital distribution platforms.
Networks (N)
An IT business ecosystem component where smart devices standardize connections, generating massive data traffic. Example: Smart home automation connects appliances through IoT networks
Devices (D)
An IT business ecosystem component where wearable technology and mobile devices expand IT capabilities. Example: Smartwatches track health metrics, integrating with cloud-based services.
Security (S)
An IT business ecosystem component where cybersecurity prevents digital threats, addressing hacking, cyber terrorism, and data breaches. Example: AI-driven security solutions detect and prevent cyberattacks in real-time
IT Resources
A business asset framework that encompasses people, processes, software, and hardware, forming the foundation of IT business operations.
IT Support System
An IT resource system that provides technical assistance for infrastructure and application maintenance.
IT Management Systems
An IT resource system that facilitates business operations including ERP (Enterprise Resource Planning), PLM (Product Lifecycle Management), and Supply Chain Management (SCM).
Improved Product Efficiency
A key contribution of IT Resources where IT resources boost efficiency through automation and analytics. Example: Hypermarkets use real-time data analysis for inventory and sales optimization.
Creation of New Business Value
A key contribution of IT Resources where IT enables new revenue models and digital services. Example: Apple’s iTunes revolutionized music distribution, shifting industry models.
Expansion to Global Business
A key contribution of IT Resources where IT resources facilitate global collaboration and market entry. Example: Videoconferencing enhances decision-making and information exchange across international teams.
IT Business Management Process
A cyclical framework that optimizes IT-business alignment through planning, execution, monitoring, and improvement
Planning
An IT business management activity that identifies opportunities, issues, goals, and IT strategies. Example: Developing an IT infrastructure roadmap aligned with business goals.
Executing
An IT business management activity that designs and implements solutions, collecting operational data for analysis. Example: Deploying new cloud-based IT systems for scalability.
Checking
An IT business management activity that monitors performance metrics and validates IT-business correlation. Example: Evaluating system uptime and IT-driven revenue improvements.
Action
An IT business management activity that adjusts strategies, implements improvements, and refines IT applications. Example: Enhancing security protocols to address emerging cyber threats.
IT Business Value Chain
A business analysis framework that defines how enterprises create value through primary and support activities, integrating IT for competitive advantage.
Value Chain
A business strategy framework that identifies key activities driving competitive advantage and profitability.
Inbound Logistics
A value chain activity that involves receiving and storing raw materials.
Operations
A value chain activity that transforms inputs into products/services.
Marketing and Sales
A value chain activity that creates demand and drives revenue.
Service
A value chain activity that enhances customer satisfaction and retention.
Infrastructure
A value chain activity that provides organizational support (finance, planning).
Human Resources
A value chain activity that manages workforce development.
Technology Development
A value chain activity that advances R&D and innovation.
Procurement
A value chain activity that optimizes purchasing and supplier management.
IT Integration in the Value Chain
A business optimization method where IT enhances primary and support activities, becoming a core function rather than a back-office tool.
Example: Supply chain analytics in retail uses real-time data for predictive inventory management.
IT-Centered Value Chain
A business transformation strategy where digital-first companies redefine value chains, requiring new frameworks beyond traditional models.
Example:
Amazon.com integrates IT in logistics automation, recommendation engines, cloud computing.
Interpark operates as a fully digitalized e-commerce entity.
IT-Driven Competitive Advantange
A business strategy principle where IT is embedded across the enterprise, shifting from traditional processes to digital-first workflows.
IT Integrated Across the Company
A perspective of IT-driven competitive advantage where IT enhances all departments and business processes.
IT Embedded in Business Processes
A perspective of IT-driven competitive advantage where IT fundamentally transforms how businesses operate.
IT Business Strategy
A strategic process that evaluates current business states and develops future IT-driven improvements.
As-Is Model
A strategy assessment phase that analyzes the current business state.
To-Be Model
A strategy planning phase that defines future business goals.
Enterprise Alignment
A strategy execution phase that aligns objectives across organizational levels.
Basic Information
A strategy plan component defining mission, objectives, and performance metrics.
Current Status Model (As-Is Model)
A strategy plan component assessing internal/external business environments.
Future Goal Model (To-Be Model)
A strategy plan component establishing vision, goals, and projections.
Implementation Model
A strategy plan component detailing the roadmap to achieve goals.
Mission
A business strategy principle that defines the company’s core purpose
Vision
A business strategy principle that outlines long-term aspirations.
Goals & Objectives
Business strategy principles that set measurable targets.
Enablers & Barriers
A business strategy principle identifying key drivers and obstacles.
Strategic Plan
A business strategy principle detailing actionable initiatives.
Strategy Analysis
A business strategy phase that gathers internal and external market insights.
Strategy Selection
A business strategy phase that defines optimal strategic direction.
Strategy Implementation
A business strategy phase that deploys IT-driven initiatives, managing resources and feasibility.
Strategy Feedback
A business strategy phase that reviews results to refine future strategies.
External Environment Analysis
A business strategy assessment that examines macro-level influences shaping an IT company’s market dynamics.
PEST Analysis
An external environment analysis method that evaluates Political, Economic, Social, and Technological factors influencing the business landscape. Example: The rise of AI regulations affects IT innovation and compliance strategies.
Porter’s Five Forces Framework
An external environment analysis method that assesses industry structure and competition intensity based on Competitive Rivalry, Bargaining Power of Suppliers, Bargaining Power of Buyers, Threat of New Entrants, and Threat of Substitutes.
Competitive Rivalry
A component of Porter’s Five Forces Framework which determines market competition levels.
Bargaining Power of Suppliers
A component of Porter’s Five Forces Framework which evaluates supplier influence on pricing and operations.
Bargaining Power of Buyers
A component of Porter’s Five Forces Framework which measures customer control over pricing and demand.
Threat of New Entrants
A component of Porter’s Five Forces Framework which identifies barriers to entry for competitors.
Threat of Substitutes
A component of Porter’s Five Forces Framework which analyzes alternative product threats.
3C and 4P Analysis
An external environment analysis competitive market assessment framework analyzing customer, company, competition, product, price, place, and promotion.
Customer, Company, and Competition (3C)
A component of 3C and 4P Analysis that evaluates market positioning and consumer engagement.
Product, Price, Place, and Promotion
A component of 3C and 4P Analysis that assesses marketing strategies.
Internal Environment Analysis
A business optimization framework that assesses organizational strengths, processes, and operational efficiencies.
7S Analysis Method (McKinsey Framework)
An internal environment competency assessment method analyzing seven interdependent elements: Shared Values, Strategy, Structure, Systems, Staff, Style, and Skills
Shared Values
A component of McKinsey Framework which defines a company’s core mission and culture.
Strategy
A component of McKinsey Framework which defines a company’s long-term competitive approach.
Structure
A component of McKinsey Framework which defines a company’s organizational hierarchy.
Systems
A component of McKinsey Framework which defines a company’s IT infrastructure and operational workflows.
Staff
A component of McKinsey Framework which defines a company’s workforce capabilities and talent management.
Style
A component of McKinsey Framework which defines a company’s leadership approach.
Skills
A component of McKinsey Framework which defines a company’s technical expertise.
Integrated Business Assessments
A decision-making framework that merges external market analysis with internal performance evaluation to drive IT strategies.
SWOT Analysis
An integrated business strategic assessment model that categories strengths, weaknesses, opportunities, and threats.
Strengths
A SWOT factor analyzing internal advantages.
Weaknesses
A SWOT factor identifying internal limitations.
Opportunities
A SWOT factor assessing external growth possibilities.
Threats
A SWOT factor evaluating external risks.
SO Strategy
A strategic SWOT direction which uses strengths to seize opportunities.
WO Strategy
A strategic SWOT direction which uses opportunities to address weaknesses.
ST Strategy
A strategic SWOT direction which uses strengths to counter threats.