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satire
Humor based on actual events, requiring audience knowledge of current events to understand.
hoax
Disinformation intended to deceive and make money.
opinion entrepreneurs
Individuals or groups who comment on events without gathering news, aiming to attract an audience and profit.
propagandists
State actors who spread coordinated partisan messages to influence other countries.
information anarchists
Individuals spreading false info simply to destabilize society (e.g., QAnon).
agenda setting
News focuses attention on specific issues, influencing what the public thinks about.
opinion leaders
Heavy news consumers who interpret and share their opinions with others.
schema theory
Explains how meaning is structured and activated in memory.
episodic and thematic frames
Episodic frames focus on specific events; thematic frames focus on larger trends or issues.
social learning theory
People learn by observing others (e.g., Bobo Doll experiment).
cultivation theory
Media stories socialize us into cultural norms, roles, and behaviors.
selective exposure
Seeking out information that aligns with existing beliefs.
cognitive dissonance theory
Psychological discomfort from inconsistencies between beliefs, attitudes, and behaviors.
balance theory
People seek consistency in social relationships and avoid inconsistency.
impact of digitization on media industries
Combined previously separate industries (film, radio, TV, etc.) into a single digital media industry.
Web 2.0
Allowed users to retrieve and create content, leading to user-generated content and social media explosion.
telegraph system inventor
Samuel Morse.
Radio Act of 1912
Licensing of radio operators and frequency assignment.
Communications Act of 1934
To regulate all communication media using public resources.
'Golden Age of Radio'
1920s-1940s, with live music, drama, sports, and variety shows.
FCC's TV license freeze
Natural experiment showing TV caused declines in cinema, theater, and library use.
Motion Picture Trust
A cartel limiting access to film technology and stock, ended by lawsuits.
Paramount Decision
Ended vertical integration of movie studios.
muckraking journalism
Investigative journalism exposing societal issues (e.g., Upton Sinclair's 'The Jungle').
yellow journalism
Sensationalized, often exaggerated news reporting from the 1890s.
objectivity in journalism
Ensures factual, neutral reporting rather than sensationalism.
news deserts
Communities without local newspapers, leading to less government accountability and more political polarization.