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Data
set of measurement taken on a set of individual units
Variable
any characteristic that is recorded for each case
Categorical (Qualitative)
variable divides the cases into groups or categories based on some quality
Quantitative
variable measures a quantity with numbers
Explanatory Variable
Predicts values
Response Variable
value being predicted
Population
includes all individual or objects of interest
Sample
all the cases that we have collected data on (a subset of the population)
Statistical Inference
the process of using data from a sample to gain information about the population
Sampling bias
occurs when the method of selecting a sample causes the sample to differ from the population in some relevant way. Sample is not representation of population.
Sampling
choose a colorful sample from a colorful population
Simple Random Sample
each unit of the population has the same chance of being selected, Regardless of the other units chosen for the sample
Voluntary Samples
compromised of whoever chooses to participate
Association
two variables are associated if values of one variable tend to be related to values of the other variable
Causation
two variables are casually associated if changing the value of the explanatory variable influences the value of the response variable
Confounding variables
a third variable that is associated with both the explanatory variable
Observational Study
study in which the researcher does not actively control the values of any variable, but simply observes the values as they naturally exist
Experiment
a study in which the researcher actively control one or more of the explanatory variables
Randomized Experiment
the explanatory variable for each unit is determined randomly, before the response variable is measured
Treatments
the different levels of the explanatory variables
Control Group
Comparison groups, when determining whether a treatment is effective
Placebo Effect
often, people will experience the effect they think should be experiencing, even if they aren’t actually receiving the treatment
Placebo
a fake treatment that resembles the active treatment as much as possible
Double-blinded
neither the participants or the researchers involved should know which treatment the patients are actually getting
Matched Pairs Experiment
give each treatment to each case, and just randomize the order in which treatments are received