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statistical inference
evaluate whether a sample drawn from a given population is representative of that population
- estimate parameters using statistics
normal distribution
describes a symmetrical, bell shaped curve
sampling problem
challenge of drawing representative samples from populations due to the infinite number that could be potentially drawn
sampling distribution (of the mean)
distribution of all possible sample means you could draw from a population
central limit theorem
describes what we can expect from sampling distributions, in terms of shapes and parameters
- if N>30, this provides the info necessary to deduce the sampling distribution
expected value
the mean of the sample means
standard error
the standard deviation of the sample means
sampling error
sample means vary from sample to sample