5.4 Stakeholders in Invention and Innovation

Product champion

A person—often a team member, engineer, or manager—who strongly believes in a product idea and takes ownership of driving it forward through development, promotion, and implementation, even in the face of resistance or uncertainty.

the lone inventor with the product champion

•The lone inventor may lack the business acumen to push the invention through to innovation.

•The product champion is often a forceful personality with much influence in a company.

•He or she is more astute at being able to push the idea forward through the various business channels and is often able to consider the merits of the invention more objectively.

Multi Disciplinary Teams.

A multidisciplinary team is a group of professionals from different fields or areas of expertise who work together to solve a problem or develop a product.

eg.

Engineers

Technical development and functionality

Designers

Aesthetics, usability, and user experience

Marketing experts

User needs, market trends, and promotion

Manufacturing staff

Production feasibility and efficiency

Project managers

Coordination, timelines, and resource planning

Human factors experts

Ergonomics, safety, and accessibility

…