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30 Terms
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surplus
situation where quantity supplied is greater than the quantity demanded at a given price
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demand schedule
listing showing the quantity demanded at all possible prices that might prevail in the market at a given time
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marginal utility
satisfaction or usefulness obtained from acquiring one more unit of a product
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law of demand
rule stating that there will be more demanded at lower prices and less at higher prices; inverse relationship between price and quantity demanded
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change in demand
consumers demand different amounts at every price, causing the demand curve to shift to the left or right
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income effect
the portion of a change in quantity demanded caused by a change in a consumer’s real income when the price of a product changes
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perfect competition
market structure characterized by a large number of well informed independent buyers and sellers who exchange identical products
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market equilibrium
condition of price stability where the quantity demanded equals the quantity supplied
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fixed cost
cost of production that does not change when output changes
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diminishing marginal utility
decreasing satisfaction or usefulness as additional units of a product are acquired
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change in quantity supplied
change in amount offered for sale in response to a price change; movement along the supply curve
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supply schedule
tabular listing showing the quantities produced or offered for sale at every possible price in the market
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elastic
type of elasticity where the percentage change in the independent variable (price) causes a more than proportional change in the dependent variable (quantity demanded or supplied)
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change in supply
different amounts offered for sale at every possible price in the market, shift of the supply curve
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complements
products that increase the value of other products; products related in such a way that an increase in the price of one reduces the demand of both
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monopoly
market structure characterized by a single producer; imperfect competition
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price floors
lowest legal price that can be charged for a product
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variable cost
production cost that varies as output changes; labor, energy, raw materials, etc
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imperfect competition
market structure where all conditions of pure competition are not met, monopoly
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monopolistic competition
market structure having all conditions of pure competition, except for indentical products
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demand cure
graph showing the quantity demanded at every possible price that might prevail in the market at a given time
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law of supply
rule stating that more will be offered for sale at high prices than at lower prices
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substitues
competing products that can be used in place of one another
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inelastic
type of elasticity where the percentage change in the independent variable causes a less than proportionate change in the dependent variable
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microeconomics
branch of economic theory that deals with behavior and decision making by small units such as individuals and firms
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oligopoly
market structure in which a few large sellers dominate and have the ability to affect prices in the industry
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price celings
maximum legal price that can be charged for a product
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shortage
situation where the quantity supplied is less than quantity demanded at a given price
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marginal cost
extra cost of producing one additional unit of production
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change in quantity demanded
movement along the demand curve showing that a different quantity is purchased in response to a change in price