* New rules entered into force on 3 December 2018, across the European Union which will end online discrimination on the basis of nationality or place of residence.
* The rules ensure that we no longer face unjustified barriers such as being re-routed back to a countryspecific website, or having to pay with a debit or credit card only from a certain country.
* Online sellers must treat all EU consumers equally regardless of where they choose to shop from