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components of an AD curve
y-axis = average price level
x-axis = real GDP
gradient = aggregate demand, constant and negative
three reasons why the gradient of the AD curve is negative
interest rate effect
income effect
exchange rate affect
how the interest rate effect causes a negative gradient
higher AP
higher interest rate
less investment and less consumption (incentive to save)
lower real GDP
how the income effect causes a negative gradient
higher AP
less purchasing power
less consumption
lower GDP
how the exchange rate effect causes a negative gradient
higher AP
higher interest rate
higher exchange rate
less attractive goods and services to foreign firms
less exports
lower real GDP