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E-Tailing
Selling goods and services online.
Enterprise
A challenging project or undertaking.
Product Differentiation
Unique features that make a product stand out.
Product Range
Variations of a single product creating distinct products.
Investment
Putting money into a business for new stock.
Consumer
Person buying goods and services for personal use.
Entrepreneur
Starts a business, willing to risk for profit.
E-commerce
Buying and selling goods and services online.
Gap in the Market
Offering what customers want but isn't provided.
M-commerce
Buying and selling via smartphones and tablets.
Demographic
Population characteristics like age, gender, and income.
Obsolete
No longer produced or used; outdated.
Payment Platform
Online infrastructure for money transfers.
Market Research
Evaluating new products through customer research.
Market Segment
Grouped individuals for marketing purposes.
Marketing Mix
Various focuses in a comprehensive marketing plan.
Share Capital
Money raised by issuing stock.
Venture Capitalist
Investor providing capital for high-growth companies.
Short-term Finance
Quick loans paid off within a year.
Retained Profit
Business income kept within accounts.
Stock Market Flotation
Issuing shares to public investors.
Overheads
Ongoing business operating costs.
Credit
Acquiring goods or services before payment with future commitment.
Financial Objectives
Goals related to business financial performance.
Variable Costs
Expenses based on production and sales.
Fixed Costs
Business expenses independent of production levels.
Trade Credit
B2B agreement allowing goods purchase without upfront payment.
Social Objectives
Goals related to societal interactions in a project.
Break Even Point
Production level where costs equal product revenues.
Total Revenue
Quantity multiplied by price.
Total Costs
(Fixed Cost + Variable Cost) / Number of Units Produced.
Quantitative Data
Numeric measures of values or counts.
Qualitative Data
Non-numeric information like interviews and images.
Cost per Unit
Variable and fixed costs for a single product unit.
Profit Margin
(Profit / Revenue) * 100.
