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Imagery
The sensory details or figurative language used to describe, arouse emotion, or represent abstractions.
Irony
the contrast between what is stated explicitly and what is really meant, or the difference between what appears to be and what is actually true.
Verbal Irony
when the words literally state the opposite of the writer's (or speaker's) meaning.
Situational Irony
when events turn out the opposite of what was expected; when what the characters and readers think ought to happen is not what does happen.
Dramatic Irony
when facts or events are unknown to a character in a play or piece of fiction but known to the reader, audience, or other characters in the work.
Litotes
a form of understatement that involves making an affirmative point by denying its opposite.
Antithesis
the opposition or contrast of ideas; the direct opposite.
Aphorism
A terse statement of known authorship which expresses a general truth or a moral principle.
Apostrophe
A figure of speech that directly addresses an absent or imaginary person or a personified abstraction, such as liberty or love.
Assonance
Repetition of vowel sounds to create internal rhyming within phrases or sentences. Ex: Men sell the wedding bells.
Asyndeton
A construction in which elements are presented in a series without conjunctions ("They spent the day wondering, searching, thinking, understanding.").
Chiasmus
A statement consisting of two parallel parts in which the second part is structurally reversed ("Susan walked in, and out rushed Mary.").
Cliché
An expression that has been overused to the extent that its freshness has worn off ("the time of my life," "at the drop of a hat").
Coherence
The principle of clarity and logical adherence to a topic that binds together all parts of a composition.
Consonance
The recurrence of similar sounds, especially consonants, in close proximity. Example: It will creep and beep while you sleep.
Diction
Related to style, diction refers to the writer's word choices, especially with regard to their correctness, clearness, or effectiveness.
Didactic
From the Greek, didactic literally means 'teaching.' Didactic words have the primary aim of teaching or instructing, especially the teaching of moral or ethical principles.
Euphemism
From the Greek for 'good speech,' euphemisms are a more agreeable or less offensive substitute for a generally unpleasant word or concept.
Exigence
An issue, problem, or situation that causes or prompts someone to write or speak.
Ambiguity
The multiple meanings, either intentional or unintentional, of a word, phrase, sentence, or passage.
Anaphora
repetition of the same word or group of words at the beginning of successive clauses (Example: "In books I find the dead as if they were alive; in books I foresee things to come; in books warlike affairs are set forth; from books come for the laws of peace.")
Antecedent
The word, phrase, or clause referred to by a pronoun.
Metaphor
a figure of speech using implied comparison of seemingly unlike things or the substitution of one for the other, suggesting some similarity. Metaphorical language makes writing more vivid, imaginative, thought provoking, and meaningful.
Metonymy
a term from the Greek meaning "changed label" or "substitute name," metonymy is a figure of speech in which the name of one object is substituted for that of another closely associated with it. For example, a news release that claims "the White House declared" rather than "the President declared" is using metonymy. The substituted term generally carries a more potent emotional impact.
Mood
The prevailing atmosphere or emotional aura of a work. Setting, tone, and events can affect the mood. Mood is similar to tone and atmosphere.
Polysyndeton
the use, for rhetorical effect, of more conjunctions than is necessary or natural.
Parallelism
Also referred to as parallel construction or parallel structure, this term comes from Greek roots meaning "beside one another." It refers to the grammatical or rhetorical framing of words, phrases, sentences, or paragraphs to give structural similarity. The effects of parallelism are numerous, but frequently they act as an organizing force to attract the reader's attention, add emphasis and organization, or simply provide a musical rhythm.
Pedantic
An adjective that describes words, phrases, or general tone that is overly scholarly, academic, or bookish. (Language that might be described as show-offy; using big words for the sake of using it
Satire
A work that targets human vices and follies or social institutions and conventions for reform or ridicule.
sentence structure
the way a sentence is arranged, grammatically