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law of demand
when the price of a good increases the quantity demanded decreases, ceteris paribus
law of supply
when the price of a good increases the quantity supplied increases
ceteris paribus
latin for all other things held constant - nothing else changes except price
income effect
demand increases when income increases for normal goods
inferior good
demand decreases when income increases
complements
goods that are used together — if the price of coffee increases then the demand for cream goes down
substitutes
one replaces the other, if coke prices goes up then the pepsi demand goes up
taste
if something becomes more popular the demand will go up
expectations
if people expect prices to rise soon then the current demand will go up
market size/# of buyers
if there are more buyers the demand goes up
price of inputs
if input cost increases then the supply decreases (shifts left)
labor productivity
more productivity means lower costs per unit so the supply goes up (shifts right)
govt subsidies
govt gives more money —> lowers costs so the supply goes up (shifts right)
excise tax
tax on production or sale means that costs rise and supply goes down (shifts left)
government regulations
more rules means higher costs so supply goes down
technology
better technology means more efficiency so supply goes up (shift right)
producer expectations
if producers expect higher future prices then their current supply will go down
number of producers
more producers more supply (shifts right)
fixed input
doesnt change w output for example - factory and machinery - even if the company produced 100 units the fixed input stays the same - cant be easily changed in the short run
variable input
something that changes with the level of input
workers, ingredients, electricity, packaging materials
short run
in the short run at least one input is fixed which is usually capital
buildings and machinery
long run
all inputs are variable so firms can change anything and nothing is fixed (investing in new tech, exiting in or out the market etc)
marginal product of labor
the amount where the total output increases when one or more worker is hired
diminishing marginal productivity
each extra worker adds less additional output after a point
the decrease in the marginal product of a variable input as more is combined with a fixed input
law of diminishing returns
as mor eof a variable input is added to fixed input the output increases at a decreasing rate
fixed costs
doesnt change and stays consistent (rent and insurance)
variable costs
changes with outputs (wages and materials)
marginal costs
additional cost of producing one mroe unit of output
change in total cost/change in output
marginal revenue
additional revenue a firm receives from selling another unit of output
price per unit
When a firm is most profitable
when marginal costs equal marginal revenue
shortage
where quantity demanded is greater than quantity supplied —> when it happens below equilibrium — price ceiling
surplus
quantity supplied is greater than quantity demanded — happens above equilibrium - price floor
market failure
when the market fails to allocate resources efficiently
price floor
the minimum wage — can only go higher and is above equilibrium - surplus
price ceiling
the maximum legal price and causes shortage if below equilibrium (rent control)
card krueger study
studied fast food restaurants when new jersey raised the minimum wage and pennsylvania didn’t — economists believed that employment would drop but it didn’t
anti gouging laws
creates shortages and discourage supply increases — makes a price ceiling
high demand and no incentive to increase supply —> shortage
protects consumers from sellers who are excessively pricing goods in the time of needs
sticky prices
prices that don’t adjust quickly to changes in demand or supply
contratc sand menu costs —> have long term expectations or fear of losing customers - cost of printing new menus
elasticity of demand
quantity demanded changes a lot when price changes
inelasticity of demand
quantity demanded changes a little —> gas and insulin
unit elastic (demand)
% change in quantity demanded = % change in price
demand elasticity formula
%change in quantity demanded/%change in price
necessity
inelastic
luxury
elastic
availability of substitutes
more substitutes mean they are more elastic
share of income spent on the good
if it takes up a bigger potion of your income then its more elastic
time
longer time —> more elastic since more time passes and people have more options to adjust and change their habits
elasticity of supply
when producers can easily change production of output as price changes
if output rises significantly —> elastic supply
inelasticity of supply
hard to change output if they cant adjust output easily then they have inelastic supply (oil, farmland and housing)
until elastic (supply)
when change in quantity supplied = change in price
simple manufacturing with adjustable production
elasticity of supply formula
% change in quantity supplied/ % change in price
Five conditions for market efficiency
rational decision makers
perfect competition
goods are excludable and real
no externalities
sufficient information
market failure
when one or more conditions arne’t met —> inefficiency
private good
excludable and rival (food and clothing)
public good
non rival and non excludable (national defense and public parks)
excludable
people can be prevented from using it
rival
one persons use reduces the availability for others
free rider problem
people benefit from a good without paying for it
externaility
a side effect that affects people other than the people who purchased the good (pollution and education)
asymmetric information
one party knows more than the other
adverse selection
higher risk people end up buying the market while lower risk people leave the market which causes the market to break down