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Economics
Study of how society manages its scarce resources
Scarcity
Limited nature of society’s resources
opportunity cost
What you give up to get an item (explicit plus implicit)
Society
Individuals, firms, government
how do people manage scarce resources?
Make decisions to achieve objectives given constraints
Explicit cost
monetary cost
Implicit cost
Something you give up but do not explicityly pay for
Explicit cost example
firm pays wages to workers
Implicit cost example
standing in line for 30 minutes to get free stuff
On Friday night you could go to work and earn $40 or you could go to the movies and this will cost you $20. What is the opportunity cost of attending the movie?
$60
Marginal Change
Small incremental adjustment
Total benefit
Revenue generated by all customers for all advertising hours
Total cost
total amount spent for all hours of advertising
Net Benefit
Total benefit minus total cost
Marginal benefit
Revenue generated by the additional customers gained from the last hour of advertising
Marginal cost
Cost of the last hour of advertising
For advertising what is the rule?
As long as the marginal benefit is greater than or equal to the marginal cost, keep going until its less
Economic way of thinking
What are the wants and constraints of those involved, What are the trade-offs, how will others respond, Are resources being allocated in the best way possible?
What are the wants and constraints of those involved?
considers difference between what people and want and what they can afford
What are the trade offs?
Considers teh application of opportunity cost and marginal analysis when evaulating between the options
Are resources being allocated in the best way possible?
About efficiency
how will others respond?
About incentives, action taken by one party can encourage or discourage others from taking action
What do models do to simplify a problem
make assumptions
What is the circular flow diagram
explains how people in the economy interact with each other
Circular flow diagram has two groups of people
Households and firms
Households
own/supple factors of production, receive income, and demand/buy goods and services
Firms
Hire/Demand factors of production, pay income, and supply/sell goods and services
Draw circular flow diagram
Draw it
Positive analysis
Statements that describe the world as it is
Normative analysis
claims that offer an opinion about what should be
Production Possibilities Frontier
graph that shows combinations of two goods that can be produced with available factors of production and existing technology
Purpose of PPF
Illustrate scarcity, efficiency, trade-offs, opportunity cost, and economic growth
Point on the PPF line
Feasible and efficient
Point inwards the PPF Line
Feasible but no effecient
Point not in the PPF Line
Not feasible
Comparative advantage
Ability to produce a good at a lower opportunity cost than another producer
Absolute advantage
Ability to produce a good using fewer inputs than another producer
Market
A physical or virtual place where buyers and sellers interact and determine the price of a good
Demand curve
illustrates law of demand and helps us understand the behaviors of buyers in the market
Market demand
sum of the individual demands
Supply curve
Illustrates the law of supply and helps us understand the behavior of sellers in the market
Market supply
sum of the individual supply curves for each firm
Equilibrium
Quantity demanded equals quantity supplied
Surplus
Quantity demanded is les than quantity supplied, means there is an incentive to decrease price
Shortage
Quantity demanded is greater than quantity supplied, incentive to increase price
Microeconomics
study of how individuals and firms manage resources
Macroeconomics
Study of the economy as a whole and how policy makers manage the growth and behavior of the overall economy
Marginal decision making
idea that rational people compare the additional benefits of a choice against the additional costs without considering related benefits and costs of past choices
Incentive
Positive or negative but can influence people to behave a certain way by changing trade offs they face
Positive incentive
makes people more likely to do something
Negative Incentive
Makes people less likely to do something
What are the markets in the circular flow diagram
Market for goods and services and Market for the factors of production
What are the two loops in the circular flow diagram
Flow of dollars and flow goods and services
What should a model do?
Predicts cause and effect, states its assumptions clearly, and describes the real world accurately
What questions does the PPF answer
The first and second question
Moving up on the PPF line means
Y increases while x decreases
Moving down on the PPF line means
Y decreases and X increases
Concave curve
Bows out instead if a straight Line
What happens to the curve if x production increases while y stays the same?
the line pivots outward along the x axis
What is true about comparative and absolute advanatges?
You can have a comparative advantage without having an absolute advantage
What is impossible if the opportunity cost is inverse?
This means no producer has a comparative advantage at everything and each producer has a comparative advantage at something
What happens if producers specialize
If each producer focuses on making a good that it has a comparative advantage for then total production increases
Gains from trade
Improvement in outcomes that occur when specialized producers exchange goods and services
What are the two things that occur that allows for room to trade
The two countries differ in their opportunity costs to produce a good and they set a favorable price which needs to benefit both parties
What is the favorable price?
A price that falls between their opportunity costs
Market Economy
Private individuals make the decisions
Competitive market
fully informed, price taking buyers and sellers easily trade a standardized good or service
Price taker
A buyer or seller who cant affect the market price
Characteristics of perfectively competitive markets
Participants are price takers, standardized good, full info, and no transaction costs
Quantity demanded
amount a good that buyers in a market will buy at a given price during a specific period.
What happens to quantity demanded if price goes lower
it increases
Law of demand
Inverse realtionship between the price and quantity,When all else is held equal, quantity demanded rises as price falls
Demand Schedule
shows quantities of a good or service that customers are willing and able to purchase at various prices
Demand Curve
visually shows the demand schedule
What does the Demand curve represent
consumers willingness to buy
What are the nonprice determinants of demand?
Consumer preferences, prices of related goods, income of consumers, expectations of future prices, and the number of buyers
Substitutes
Two goods that serve similar purposes, if one increases price then the other one that stays at the same price, its demand will increase
Complements
Related goods that are consumed together, If peanut butter price increases then jelly’s demand will decrease
Normal goods
most goods, if there is an increase in income than there is an increase in demand
Inferior goods
As income increases, demand decreases
Is the shift of the demand curve horizontal or vertical?
Horizontal
Demand curve shifts to the what when quantity demanded is higher
right
Demand curve shifts to the what when quantity demanded is lower
Left
What are shifts in the demand curve caused by
changes in the nonprice determinants of demand
How do we move along the Demand curve if prices increase
moving up
What are movement along the demand curve caused by
Price factors
What happens to the demand curve if demand decreases
shifts to the left
What happens to the demand curve if demand increases
Shifts to the right
Where does the point move along the line if the price increases
moving up
What is the saying for a shift of the demand curve
increase/decrease in demand (nonprice determinants)
What are the saying for a movement along the demand curve
increase/decrease in quantity demanded
Quantity supplied
amount of a particular good or service that producers will offer for sale at a given price during a specified period
Law of Supply
all else held equal, quantity supplied increases as price increases
Supply schedule
table that shows quantities of a particular good or service that producers will supply at various prices
Supply curve
graph of the info in the supply schedule, shows producers willingness to sell
Nonprice determinants of supply
prices of related goods, tech, prices of inputs, expectations, number of sellers
What affects the shift of the supply curve
change in nonprice determinant which increases/decreases supply
What affects the movement along the supply curve?
chaneg of price increases or decreases the quantity supplied
What happens to the supply curve if there is an increase in supply
shifts to right
What happens to the supply curve if there is a decrease in supply
shifts to left