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Avoidance of False or Deceptive Statements
Marketing professional services using only objective, scientific data without sensationalism or exaggerated claims.
Public Statements
Distinguishing facts from personal opinions when speaking in public while avoiding product endorsements for private financial gain.
Workshops and Non-Degree-Granting Programs Advertisements
Ensuring all promotional brochures, catalogs, and public announcements are completely true and accurate.
Media Presentations
Providing public advice via television, radio, or internet based strictly on literature without implying a clinical relationship is formed.
Testimonials
The ethical ban on requesting promotional reviews from current clients or individuals vulnerable to undue professional influence.
Free Services as Part of Promotional Campaign
Conducting public clinical demonstrations strictly in private rooms to safeguard clients from public viewing.