Introduction to Media and Information Literacy

Media and Information Literacy

is a set of competencies that empowers citizens to access, retrieve, understand, evaluate, use, create, and share information and media content CRITICALLY, ETHICALLY, and EFFECTIVELY.

Media

pertains to the means and resources being used for creating, delivering, sharing, and processing information.

Information

is a broad term that covers processed data and knowledge derived from study, experience, instruction, signals, or symbols

Literacy

is the ability to identify, understand, interpret, create, communicate, and compute using written or unwritten materials associated with varying contexts

Technology

pertains to synthesized tools that serve to apply knowledge or technique to perform tasks and obtain results

Print Media

(Newspapers, Magazines, Books, Journals, Comics, Brochures)

Broadcast Media

(Television, Radio, Satellites, Mobile Phones, Films)

Digital Media

(Internet, Social Media, Computers)

Data

refers to facts, figures, and values

Digital Technology

or ‘new media’ commonly pertains to the Internet (the global system of interconnected computer networks). It is one of the most valuable innovations in the 20^th century

Media Literacy

is the ability to access, analyze, evaluate, and create media in a variety of forms. It aims to empower citizens by providing them with the necessary competencies (knowledge and skills) to engage with traditional media and new technologies

Information Literacy

is the ability to recognize when information is needed, as well as locate, evaluate, and effectively communicate information in its various formats

Technology Literacy

is the ability of an individual to use technological tools responsibly, appropriately, and effectively. With these tools, an individual can access, manage, integrate, evaluate, create, and communicate information

Independent, Knowledgeable, Responsive, Critical with Information, Technology Savvy, Considerate,

Media and Information Literate Individuals are

Independent

Media and information literate individuals can independently process digital or printed texts of varying complexity, discuss and elaborate ideas with others, and understand and apply conventions of vocabulary and grammar while applying learning strategies

Knowledgeable

These individuals acquire, process, share, and translate deep information about their fields. They can discuss and elaborate on discipline-specific texts and become experts on their fields

Responsive

can adjust the way they communicate with others depending on the audience, task, purpose, discipline, and other demands or factors in the situation

Critical with Information

Not only do they understand the information being given, but they also critique the content, delivery, and processing of data. The subconsciously question the media and give great emphasize on the provided evidence

Technology Savvy

They are capable. They effectively make use of technology and new media in a way that is highly advantageous for the purpose of their communication

Considerate

They acknowledge, understand, and respect others’ perspectives and cultures. They are aware of individual differences and keep these in mind when communicating