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Business
Any activity that seeks to provide goods and services to others while operating at a profit
Goods
Tangible products such as computers, food, clothing, cars, and appliances
Services
Intangible products (that can't be held in your hand) such as education, health care, insurance, recreation, and travel
Revenue
Total amount of money a business takes in during a given period by selling goods and services
Profit
Amount of money a business earns above and beyond what it spends for salaries and other expenses
Loss
When a business's expenses are more than its revenues
Risk
The chance an entrepreneur takes of losing time and money on a business that may not prove profitable
Standard of Living
The amount of goods and services people can buy with the money they have
Quality of Life
The general well-being of a society in terms of its political freedom, natural environment, education, health care, safety, amount of leisure, and rewards that add to the satisfaction and joy that other goods and services provide
Stakeholders
All the people who stand to gain or lose by the policies and activities of a business and whose concerns the business needs to address
Nonprofit organization
An organization whose goals do not include making a personal profit for its owners or organizers
Factors of production
The five resources used to create wealth: Land, labor, capital, entrepreneurship, and knowledge
Business environment
The surrounding factors that either help or hinder the development of businesses
Productivity
The amount of output you generate given the amount of input
E-commerce
The buying and selling of goods over the Internet
Climate change
The movement of the temperature of the planet up or down over time
Greening
The trend toward saving energy and producing products that cause less harm to the environment
Sole proprietorship
A business owned, and usually managed, by one person
Partnership
A legal form of business with two or more owners
Corporation
A legal entity with authority to act and have liability separate from its owners
Unlimited liability
The responsibility of business owners for all debts of the business
Conventional Corporation
A state-chartered legal entity with authority to act and have liability separate from its owners (its stockholders. Enables many people to share in ownership
S Corporations
A unique government creation that looks like a corporation but is taxed like sole proprietorships and partnerships. Have shareholders, directors, and employees, plus the benefit of limited liability. Profits are taxed only as the personal income of the shareholders.
Limited Liability Companies
Similar to an S corporation but without the special eligibility requirements. More than half of new business registrations in some states are this type of corporation.
Merger
The result of two firms forming one company.
Acquisition
One company's purchase of the property and obligations of another company
Vertical merger
The joining of two companies in different stages of related businesses
Horizontal merger
The joining of two firms in the same industry
Conglomerate merger
The joining of firms in completely unrelated industries
Franchise agreement
An arrangement whereby someone with a good idea for a business sells the rights to use the business name and sells a product or service to others in a given territory
Co-Op
A business owned and controlled by the people who use it---producers, consumers, or workers with similar needs who pool their resources for mutual gain.
Importing
Buying products from another country
Exporting
Selling products to another country
Free trade
The movement of goods and services among nations without political or economic barriers
Balance of trade
Total value of a nation's exports compared to its imports over a particular period
Trade surplus
When the value of a country's exports exceeds that of its imports
Trade deficit
When the value of a country's imports exceeds that of its exports
Dumping
Selling products in a foreign country at lower prices than those charged in the producing country
Exchange rate
The value of one nation's currency relative to the currencies of other countries
Devaluation
Lowering the value of a nation's currency relative to other currencies
Trade protectionism
The use of government regulations to limit the import of goods and services. Allows domestic producers to survive, grow, and produce jobs
Tariffs
A tax imposed on imports
Import Quota
A limit on the number of products in certain categories that a nation can import
Embargo
A complete ban on the import or export of a certain product, or the stopping of all trade with a particular country
Outsourcing
Process whereby one firm contracts with other companies to do some or all of its functions
Ethics
Standards of moral behavior; that is, behavior accepted by society as right versus wrong
Compliance-based ethics codes
Emphasize preventing unlawful behavior by increasing control and by penalizing wrongdoers
Integrity-based ethics codes
Define the organization's guiding values, create an environment that supports ethically sound behavior, and stress a shared accountability among employees
Whistleblowers
Insiders who report illegal or unethical behavior
Corporate Social Responsibility
A business's concern for the welfare of society -- multiple stakeholder groups
Corporate philanthropy
Includes charitable donations
Corporate social initiatives
Include enhanced forms of corporate philanthropy directly related to the company's competencies
Corporate responsibility
Includes everything from hiring minority workers to making safe products
Corporate policy
The position a firm takes on social and political issues
Insider trading
An unethical activity in which insiders use private company information to further their own fortunes or those of their family and friends
Management
The process used to accomplish organizational goals through planning, organizing, leading, and controlling
Vision
More than a goal; an encompassing explanation of why the organization exists and where it's trying to go
Goals
The broad, long-term accomplishments an organization wishes to attain
Objectives
Specific, short-term statements detailing how to achieve the organization's goals
Mission statement
An outline of the fundamental purposes of an organization
SWOT analysis
A planning tool used to analyze an organization's strengths, weaknesses, opportunities, and threats
Top management
Highest level, consisting of the president and other key company executives who develop strategic plans
Middle management
Includes general managers, division managers, and branch and plant managers who are responsible for tactical planning and controlling
Supervisory management
Those directly responsible for supervising workers and evaluating their daily performance
Technical skills
The ability to perform tasks in a specific discipline or department
Human relations skills
Communication and motivation; they enable managers to work through and with people
Conceptual skills
The ability to picture the organization as a whole and the relationship among its various parts
Autocratic leadership
Make managerial decisions without consulting others
Free-rein leadership
Managers set objectives and employees are relatively free to do whatever it takes to accomplish those objectives
Empowerment
Progressive leaders give employees the authority to make decisions on their own without consulting a manager
Enabling
Giving workers the education and tools they need to make decisions
Human resource management
The process of determining human resource needs and then recruiting, selecting, developing, motivating, evaluating, compensating, and scheduling employees to achieve organizational goals
Fringe benefits
Sick-leave pay, vacation pay, pension plans, and health plans that represent additional compensation to employees beyond base wages
Cafeteria-style fringe benefits
Fringe benefit plan that allows employees to choose the benefits they want up to a certain dollar amount
Flextime plans
Gives employees some freedom to choose which hours to work
Core time
The period when all employees are expected to be at their job stations
Compressed workweek
An employee works the full number of hours, but in fewer than the standard number of days
Total product offer
Everything that consumers evaluate when deciding whether to buy something
Product line
A group of products that are physically similar or intended for a similar market
Product mix
The combination of product lines offered by a manufacturer
Product differentiation
The creation of real or perceived product differences. Marketers use a mix of branding, pricing, advertising, and packaging to create different images
Product life cycle
A theoretical model of what happens to sales and profits for a product class over time. Introduction, growth, maturity, then decline.
Target costing
Designing a product so that it satisfies customers and meets the profit margins desired by the firm
Competition-based pricing
A pricing strategy based on what all the other competitors are doing
Break-even Analysis
The process used to determine profitability at various levels of sales
Break-even point
Where revenues equal cost
Total fixed costs
All the expenses that remain the same no matter how many products are made or sold (rent, insurance)
Variable costs
Costs that change according to the level of production (Labor, Materials).
Skimming price strategy
Strategy in which a new product is priced high to make optimum profit while there's little competition
Penetration strategy
Strategy in which a product is priced low to attract many customers and discourage competition
Everyday low pricing
Setting prices lower than competitors and then not having any special sales
High-low pricing strategy
Setting prices that are higher than EDLP stores, but having many special sales where the prices are lower than competitors
Psychological pricing
Pricing goods and services at price points that make the product appear less expensive than it is
Marketing
The activity, set of institutions and processes for creating, communicating, delivering, and exchanging offerings with value for customers, clients, partners, and society at large.
Marketing concept
A three part business philosophy. Customer orientation, which is identifying what consumers want and providing it. Service orientation, which is to focus on customer satisfaction. Profit orientation, which is focusing on selling good/services most profitable
Marketing mix
The ingredients that go into a marketing program; also known as the four Ps: Product, price, place, and promotion
Marketing research
Every decision in marketing depends upon information
Secondary data
Information that has already been compiled by others and published in journals and books or made available online
Primary data
Data that you gather yourself (not from secondary sources)
Market segmentation
Dividing the total market into groups whose members have similar characteristics