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84 Terms

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GOODS

A physical products that you can see, touch, and possibly consume.

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SERVICES

Any primary or complimentary activity that does bot directly produce a physical products

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Durable

does not quickly wear out

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non durable

no longer useful once used

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the concept of value

the decision to produce a good or service or a customer benefit package is based on an assessment by customer of the percieved benefits in relation to its price

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How to Increase Value?

Increase Perceived Benefits, while Holding Price(Cost) Constant

Holding Perceived Benefits Constant, while Decreasing Price (Cost)

Increase Perceived Benefits, while Reducing Price (Cost)

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customer benefit packages (cbf)

primary good or service

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sustainability

people, planet, profit

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data analytics

business analytics

description

prescription

predictive text

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understanding customer wants and needs

  • order qualifiers

  • order winners

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evaluating goods and services

  • search attribute

  • experience attribute

  • credence attribute

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five key competitive priorities that organization can compete to

  • cost

  • quality

  • time

  • flexibility

  • innovation

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how can time reduction be accomplished?

by streamlining and simplifying processes to eliminate non-value-added steps

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operation management

the science and art insuring that goods and services are created and delivered successfully to customers

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efficiency

a measure of how well resources are used in creating outputs

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quality

the goods and services that create customer satisfaction all contribute to profitability and ultimately the long-run success of a company

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costs

are minimized when managers strive reach zero defects in the organization

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the four types of quality costs

prevention, appraisal, internal failure, and external failure

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forecasting

predict the future demand for raw materials, finished goods, and services

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supply chain management

manage the flow of materials, information, people, and money from suppliers to customers

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facility layout and design

determine the best configuration of machines, storage, offices, and departments to provide the highest levels of efficiency and customer satisfaction

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quality management

ensure that goods, services, and processes will meet customer expectations and requirements

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resource and capacity management

ensure that the right amount of resources (labor, equipment, materials, and information) is available when needed

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process design

select the right equipment, information, and work methods to produce high-quality goods and services efficiently

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job design

decide the best way to assign people to work tasks and job reponsibilities

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servuce encounter design

determine the best types of interactions between service providers and customers, and how to recover from service upsets

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scheduling

determine when resources such as employees and equipment should be assigned to work

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sustainability

decide the best way to manage the risks associated with products and operations to preserve resources for future generation

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goods

is a physical product that you can see, touch, or possibly consume

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service

is any primary or complementary activity that does not directly produce a physical product

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competitive advantage

A firm ability to achieve market and financial superiority ober its competitors

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customer wants and need

fundamental purpose of an organization iscto provide goods snd services of value to customer

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order qualifiers

basice customer expectations are generally considered the minimum performance level required to stay in the business

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order winners

are goods and services features and performance characteristics that differentiate one customer benefit package from one another and win the customers in business

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search attributes

are those that a customer can determine prior to purchasing the goods and services

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experience attribute

are those that can be discerned only after purchase or during consumption

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credence attribute

are any aspect of good and service that customer must believe in but cannot personally evaluate even after purchase and consumption

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competitive priorities

represent strategic emphasis that a firm places on certain performance measures and operational capabilities within a value chain

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five competitive priorities

° cost

° qualiy

° time

° flexibility

° innovation

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strategy

in a pattern of plan integrates an organization major goals, policies,and actions and sequences into a cohesive whole

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strategy planning

is a process of determining long term goals, policies and plan for organization

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operation strategy

an operation strategy is the set of decision across the value chain that support the implementation of higher level business strategy

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types of design prototypes

  • paper

  • low-fidelity

  • mid-fidelity

  • high-fidelity

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paper prototypes

involve sketches or hand-drawn layouts of interface on paper, allowing for quick ideation and feedback gathering

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low-fidelity prototypes

provide more functionality than paper prototypes but are not as detailed as high-fidelity ones

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mid-fidelity prototypes

incorporate more details and funtionality without reaching the complexity

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high-fidelity prototypes

more polished and detailed they closely resemble the final product in appearance and functionality, often created using design software

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voice of the customers

customer requirements, as express in the customers own words

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quality function deployment (qfd)

an approach to guide the design, creation, and marketing of goods and services by integrating the voices of the customers into all decision

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reliability

THE PROBABILITY THAT MANUFACTURE GOODS, PIECES OF EQUIPMENTS, OR SYSTEM PERFORMS ITS INTENDED FUNCTION FOR A STATE PERIOD OF TIME UNDER SPECIFIED OPERATING CONDITIONS.

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design manufacturability

THE PROCESS OF DESIGNING A PRODUCT AT THE HIGHEST LEVEL OF QUALITY.

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product simplicity

THE PROCESS OF TRYING TO SIMPLIFY DESIGN TO REDUCE COMPLEXITY AND COST AND THUS IMPROVE PRODUCTIVITY, QUALITY, t AND CUSTOMER SATISFACTION.

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service delivery design

INCLUDES FACILITY SERVICE PROCESS AND JOE DESIGN ACARE, TECHNOLOGY AND INFORMATION SUPPORT SYSTEM.

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servicescape

a physical evidence a customer might use to form an impression, it also provides the behavioral setting where service encounter take place

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3 dimension of servicescape

  • ambient condition

  • spatial layout and functionality

  • sign, symbols, and artifact

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service process design

an activity developing and efficient sequence of activities to satisfy bith internal and external customer requirements

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service encounter design

focus on the interaction, directly, or indirectly, between service providers and customers

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principal elements of service encounter design:

  • customer contact behavior and skills

  • service providers election, development, and empowerment

  • recognition and rewards

  • service recovery and guarantee

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customer contact

refer to physical or virtual presence of the customers in the service delivery system during service experience

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customer contact requirements

are measurable performance levels or expectations that define the quality of customers contact with representative of organization

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empowerment

means giving people authority to make decisions based on what they is right

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service upset

is problem a customer has real or percieved, with service delivery system and includes term such service failure, error, mistake, and crisis

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service guarantee

is a promise to reward and compensate a customer if a service upset occurs during service experience

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service recovery

is a process of correcting a service upset and satisfying the customer

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hard technology

refers to equipment and devices that perform a variety of task in the creation and delivery of goods and services

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soft technology

refers to application of internet, computer software and information system to provide data, information, analysis, and to facilitate the creation and delivery of goods and services

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AI and ML

are emerging tools that function just like human brains

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blockchain technology

have a profound influence on industries like finance, supply chain, and healthcare by delivering tamperproof, transparent, and secure ledger

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DevOps and continuous integration (CI) / continuous deployment (CD)

dictate how we create and release software

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serverless computing

serverless computing refers to managing the infrastructure of server setup; this allows developers to focus only on writing code

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microservices architecture

refers to creating smaller applications of software; this makes it more feasible to handle and manage the development process

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internet of things (IoT)

is a web-like network of connected physical things, like gadgets, allowing them to share information

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augmented and virtual reality (AR/VR)

transforms technology catering to gaming, education, and healthcare

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Computer integrated manufacturing system

represent the union of hardware, software, database management, and communication to automate and control production activities, from planning and design to manufacturing and distribution

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product design

utilizez cad software to create digital prototypes and validate designs before production

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process planning

involve cam software to henerate tool paths, select cutting tools, and optimize machining aprameters for cnc machines

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product control

managers manufacturing operation in real-time, monitors machines status, and adjusts production schedule based on demand fluctuation

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quality assurance

integrates quality control measures, inspection processes, and feedback loops to ensure product consistency and compliance with industry standards.

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inventory management

optimizes inventory levels, tracks raw materials, and manages supply chain logistics to minimize stockouts and reduce carrying cost

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maintenance and repair

implement predictive maintenance strategies, chedule equipment repairand monitor assets Performance to maximize uptime and prolong equipment lifespan

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human machine interface

provide operators with intuitive interface to control machine, monitor production matrics, and troubleshoot issues in real time

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robot

a programmable machine design to hanfle material or tools in the performance of a variety of task

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e service

refers to using internet and technology to provide seevices that crestes time, place, information, entertainment and exchange value to customer and support the sale off goods

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