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Memory
Cognitive process where information flows from different stores that encodes, stores and retrieves information.
Basic Store (division) of memory
Short-term memory
Long-term momery
Multiple types of memory
Semantic memory
Episodic memory
Procedural memory
Facial recognition
Other divisions of memory
Conscious/Explicit memory
Unconscious/Implicit memory
Models of memory
Multi-store memory model
Levels of processing memory model
Working memory model
Multi-store memory model
Theorized by Atkinson and Shiffrin (1968)
compose of 3 separate components:
Sensory memory
Short-term memory
Long-term memory
Sensory memory
Detect information and hold it until it is transferred to STM store or be lost.
Does not process information
Capacity of Sensory Memory
The capacity is limited by perception
Duration
Short
Iconic/Visual memory– 1 second
Echoic memory – 2-5 seconds
Short-term memory
“Working Memory”
Relies on both visual and auditory
Information undergo primitive transformation
Capacity of Short-term memory
- Capacity: 7±2 chunks of info
(GA Miller’s article : “The Magical Number Seven” 1956)
Magic 7:
Seven Wonders of the World
Seven Deadly Sins
Telephone no.*
Duration of Short-term memory
Duration: not longer than 30 seconds
(acoustic info is longer)
Rehearsal
A cognitive process of repeating the short-term memory to become a lont-term memory
Long-term memory
A place for storing large amounts of information for indefinite periods of time.
Capacity of Long-term memory
The capacity is unlimited
Duration of Long-term memory
The duration is unlimited
Contextual cues
trigger memories from the past/distant memories
Components of the multi-store memory model that requires testing:
Are the memory stores distinct and separate?
Are there really three memory stores? Not more? Not less?
Are the sensory modalities within sensory memory just modalities? Not separate store?
Is there a physiological basis for the memory stores or are they just constructs?
Is rehearsal necessary for information to transfer from STM to LTM?
Does information really flow in one direction?
Serial position effect
Coined by Hermann Ebbinghaus
Tendency to recall the first and last items on a list better than items in the middle
Studies supporting the multi-store memory model
Glanzer and Cunitz 1966
Sperling 1960