4.2 Test your knowledge on making fair business decisions

In a data analytics context, what is a business task?

A. The question answered or problem solved by data analysis

B. The development of company goals or objectives

C. The effective ongoing management of resources

D. The implementation of new strategies that advance the organization

A. The question answered or problem solved by data analysis

Fill in the blank: Fairness means ensuring that bias is neither created nor ____ by the data analysis process

A. Subverted

B. Reinforced

C. Diminished

D. Modified

B. Reinforced

What are some strategies data professionals used to ensure their data is unbiased? Select all that apply.

A. Disregard systematic factors that may affect the data

B. Ensure anything shared with stakeholders is presented in context

C. Consider the complicated social context that could create bias

D. Prioritize fairness during data collection

B. Ensure anything shared with stakeholders is presented in context

C. Consider the complicated social context that could create bias

D. Prioritize fairness during data collection

A data professional notices that their dataset is imbalanced and therefore is not representative of the entire population. They work to get more responses from non-dominant groups in order to address this issue and ensure data and sites are fair. What does this scenario describe?

A. Data cleaning

B. Data strategy

C. Oversampling

D. Context

C. Over sampling