2.1 Measuring and Reporting Financial Performance

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24 Terms

1

The Business Operating Cycle

  1. Begins with the purchase of manufacture of a product for sale

  2. When products are purchased from suppliers, those suppliers must be paid

  3. After a sale has been made, the company must deliver the product or service to the customer

  4. Many business sales are made on credit. If credit is extended, payment must be received from customers

  5. Once the cash has been collected from customers, the business cycle begins all over again

There is a difference between the business operating cycle and the accounting cycle

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2

The Accounting Cycle

  1. First companies acquire inventory and the services of employees

  2. Then they sell inventories or services to customers

  3. The operating (or cash-to-cash) cycle begins when a company receives goods to sell (or, in case of a service company, has employees work to provide services to customers)

  4. The length of time for the completion of the operating cycle depends on the nature of the business

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3

Reporting Periodic Income

  • accountants follow the time period assumption, which assumes that the long life of a company can reported in shorter time periods such as months, quarters, and years

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4

Two Main Issues When Reporting Periodic Income

  1. Recognition Issues: When should the effects of operating activities be recognized?

  2. Measurement Issues: What amounts should be recognized?

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5

Revenue

  • inflow of economic benefits arising from the major ordinary operating of a business. operating Revenue result from the sale of goods or rendering of services as the main focus of business

  • revenue is not earned if a customer pays for something in advance. revenue is earned only when firms provide the promised good or service

  • when revenue is earned assets increase

  • selling of fixed assets is not revenue because it is not ordinary day-to-day operations

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6

Forms of Business Activity that Generates Different Types of Revenue

  • Sales of Goods

  • Fees for Services

  • Subscriptions

  • Interest Received

Many companies generate revenue from various sources in order to sustain success

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7

Expense

  • represent the outflows of economic benefits arising from the major ordinary operations incurred to generate revenues during the period.

  • the nature of business will again determine the type of expenses that will be incurred

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8

Common Types of Expenses

  • Cost of Goods Sold or Cost of Sales (the cost of making or buying the goods that are sold during the period)

  • Salaries and Wages

  • Rent Expense, Insurance Expense, Utilities

  • General and Administrative Expenses: cost of training employees and managers, advertising & other expenses which are not directly related to operating stores

  • Depreciation Expenses

In purely-service oriented firms where no products are produced or sold, the cost of hiring employees to provide services is usually the largest expense

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9

Difference Between Expenditure and Expense

Expenditure is ANY outflow of cash for any purpose, whether to but equipment, pay off a loan, or pay wages. Expenses are outflows of economic benefits ONLY from ordinary business activities

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10

Operating Expenses

  • the costs of operating the business that are incurred to generate revenue during the period

  • incurred = the resources or services of others that are used

  • Usually, many expenses are incurred in making a sale or providing a service. Expenses may be incurred before, after, or at the same time as they are paid in cash. When an expense is incurred, the appropriate assets account decrease and liabilities increase.

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11

Types of Operating Expenses

Includes:

  • Depreciation Expense

  • Supplies Expense

  • Wages Expense

  • Rent Expense

  • General and Administrative Expenses

  • Losses (Gains) on Disposal of Assets

  • Insurance Expenses

  • Utilities Expenses

  • Repairs Expenses

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12

Other Items

  • not all activities affecting income statement belongs to operation activities

  • any revenue, expenses, gains or losses that are due to these other activities are not included as part of operating income but are instead categorized as Other Items

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Types of “Other Items”

  • Interest Revenue: revenue from investment of bonds in other firms

  • Interest Expense: cost of borrowing money (financing activities)

  • Losses (Gains) on Scale of Investments

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14

Elements of Profit in Income Statement

Gross Profit, Operating Profit, Net Income

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15

Gross Profit

represents the profit from buying & selling goods, without taking into consideration any other revenues/expenses associated with the business

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16

Operating Profit

Operating revenue less operating expenses. represents the profit generated from the major operation activities of the business. Does not take into account profit from other non-operating activities. Profit belong to only the shareholders

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17

Net Income

represent the final wealth attributed to the owners and will be added to the equity (retained earnings) figure in the balance sheet. Profits belong only to shareholders

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18

Cash Basis Accounting

  • Many local retailers and small businesses often use this method. It is only adequate for organizations that do not need to report to external users

  • It is simple and permitted for tax purposes

  • Cash basis accounting records each cash payment as a cash outflow and each cash receipt as a cash inflow

  • This produces net cash flow information that if often adequate for organizations that do not need to report to external users

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19

Limitations of Cash Basis Accounting

Cash Basis Accounting may lead to incorrect interpretation of future company performance. Profits are less stable and unpredictable, with big variation. GAAP & IFRS does not allow the cash basis of accounting

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20

Accrual Basis Accounting

  • Accrual Basis Accounting is require by GAAP & IFRS and used to report external decision makers

  • The accounting principles that determine when revenues and expenses are recorded are the revenue recognition and the expenses recognition principle (also called the matching principle)

    • Revenues are recognized when goods and services are provided to customers (they are earned)

    • Expenses are recognized in the same period as the revenues to which they relate (resources are used or debts are incurred to generate revenues), regardless of when cash is received or paid

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21

Revenue versus Cash Receipts

Cash may be received at any of these times:

  1. Before the goods and services are delivered

  2. In the same period as the goods or services are delivered

  3. After the goods or services are delivered

GAAP require accrual basis accounting for financial reporting

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22

Expense Recognition Principle

  • Expenses recognition principle is more commonly know as the matching principle: matching of cost with revenue

  • Expenses must be matched to the same accounting period in which the related revenue is generate

  • As with revenues and cash receipts, expenses are recorded incurred, regardless of when cash is pair

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23

Importance of Cash

  • a company’s ability to generate positive cash flow is important

  • Cash is needed to:

    • pay employees, suppliers, rent in order to continue as a going concern

    • determine the company’s ability to meet future obligations

    • be flexible in funding needs for investment

Interpreting the cash flow statement: creditors consider the cash flow from operating activities as it indicates firm’s ability to generate cash from sales to meet its current cash needs

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24

Managers’ Incentive to Violate Accounting Rules

Investors and creditors make relevant decisions based on their expectation of a firm’s future performance. Managers thus have the incentive to report earnings that meet or exceed investors’ expectation to bolster stock price, when their firm is in the red. Greed may lead some managers to make unethical accounting and reporting decisions, often involving falsifying revenues and expenses.

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