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emotions
A brief, specific response, involving appraisals, experiences, expressions, and physiology, that helps people meet goals, including social goals.
Appraisals
The interpretation an individual gives to a situation that gives rise to the experience of the emotion
Focal emotions
An emotion that is especially common within a particular culture.
Reappraise
The process of reinterpreting the causes of an emotion and its meaning for the individual.
Social Functional Theory
The broad idea that emotions coordinate social interactions in ways that enable people to meet social opportunities and challenges.
Broaden and build hypothesis
The idea that positive emotions broaden thoughts and actions, helping people build social resources
Affective Forecasting
Predicting future emotions, such as whether an event will result in happiness, anger, or sadness and for how long
Immune Neglect
the tendency to ignore our ability to respond productively to stress and other potential sources of unhappiness
Focalism
A tendency to focus too much on a central aspect of an event while neglecting the possible impact of peripheral considerations or extraneous events.
duration neglect
The relative unimportance of the length of an emotional experience, whether pleasurable or unpleasant, in retrospective assessments of the overall experience
Attitude
An evaluation of an object in a positive or negative fashion that includes three components: affect, cognition, and behavior.
Linkert scale
A numerical scale used to assess people’s attitudes; a scale that includes a set of possible answers with labeled anchors on each extreme.
Response Latency
The amount of time it takes to respond to a stimulus, such as an attitude question.
Implicit attitude measures
An indirect measure of attitudes that doesn’t involve self-report
cognitive consistency theories
impact of behavior on attitudes reflects our powerful tendency to justify or ratationalize our behaviors and to minimze any inconsistencies between our attitudes and actions
Cognitive dissonance theory
The theory that inconsistency between a person’s thoughts, sentiments, and actions creates an aversive emotional state (dissonance) that leads to efforts to restore consistency.
effort Justification
The tendency to reduce dissonance by justifying the time, effort, or money devoted to something that turned out to be unpleasant or disappointing.
Induced ( forced) compliance
Subtly compelling people to behave in a manner that is inconsistent with their beliefs, attitudes, or values in order to elicit dissonance and therefore a change in their original attitudes and values.
Dissonance
psychological discomfort a person feels when holding two or more contradictory beliefs, attitudes, or behaviors
self-perception theory
The theory that people come to know their own attitudes by looking at their behavior and the context in which it occurred and then inferring what their attitudes must be.
System Justification theory
The theory that people are motivated to see the existing sociopolitical system as desirable. fair, and legitimate
Terror management theory (TMT)
The theory that people deal with the potentially crippling anxiety associated with the inevitability of death by striving for symbolic immortality through preserving valued cultural worldviews and by believing they have lived up to their culture’s standards.
Elaboration Likelihood model ( ELM)
A model of persuasion that maintains that there are two routes to persuasion: the central route and the peripheral route.
central route
A route to persuasion wherein people think carefully and deliberately about the content of a persuasive message, attending to its logic and the strength of its arguments as well as to related evidence and principles.
peripheral route
A route to persuasion wherein people attend to relatively easy-to-process, superficial cues related to a persuasive message, such as its length or the expertise or attractiveness of the source of the message.
source characteristics
characteristics of the person who delivers a persuasive message, such as attractiveness, credibility, and certainty.
sleeper effect
An effect that occurs when a persuasive message from an unreliable source initially exerts little influence but later causes attitudes to shift.
message characteristics
Aspects or content of a persuasive message, including the quality of the evidence and the explicitness of its conclusions.
identifiable victim effect
The tendency to be more moved by the vivid plight of a single individual than by the struggles of a more abstract number of people.
audience characteristics
Characteristics of those who receive a persuasive message, including need for cognition, mood, and age.
agenda control
effort by the media to emphasize certain events and topics, thereby shaping which issues and events people think are important
Hostile Media Phenomenon
The tendency for people to see media coverage as biased against their own side and in favor of their opponents’ side.
thought polarization hypothesis
The hypothesis that more extended thought about a particular issue tends to produce a more extreme, entrenched attitude.
attitude inoculation
Small attacks on people’s beliefs that engage their prexisiting attitudes, prior commitments and background knowledge, enabling them to counteract a subsequent larger attack and thus resist persuasion
Social influence
The many ways people affect one another, including changes in attitudes, beliefs, feelings, and behaviors resulting from the comments, actions, or even the mere presence of others
Compliance
Responding favorably to an explicit request from another person
Conformity
Changing one’s belief or behavior to more closely aligned with those of others in response to explicit or implicit pressures (real or imagine) parentheses to do so
Obedience
In an unequal power relationship submitting to the demands of the person in authority
Informational social influence
The influence of other people that results from taking the comments or actions as a source of information about what is correct proper or effective
Normative social influence
The influence of other people that come from the desire to avoid their disapproval and other social sanctions
Internalization
Private acceptance of a proposition, orientation or ideology
Foot in the door technique
The compliance person involves making an initial small request with which nearly everyone complies followed by larger request involving the real behavioral interest
Pluralistic ignorance
A phenomenon where by people acting ways that conflict with their true attitudes or beliefs because they don’t believe others don’t share them. When a great many people do so the behavior reinforces the erroneous group norm.
Descriptive norm
The behavior exhibited by most people in a given context
Prescriptive norms
The way a person is supposed to behave in a given context also called injunctive norm
Norm of reciprocity
A norm dictating that people should provide benefits to who benefit them
Reciprocal concession technique
A compliance approach that involves asking someone for a very large favor that will certainly be refused, and then following the request for one for a smaller favor, (which tends to be seen as a concession the target was compelled to honor)
Negative state relief hypothesis
Idea that people engagement are in action such as agree to request to relieve their negative feelings and feel better about themselves