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Which system functionality must your website have to be able to personalize or customize a product for a client?
an inventory management system
customer on-site tracking
an ad server
a site tracking and reporting system
customer on-site tracking
Which of the following is a simple but powerful method for strategizing about a business?
SLDC
SWOT analysis
benchmarking
DevOps
SWOT analysis
The process of comparing a website with that of its competitors in terms of response speed, quality of layout, and design is known as:
system testing.
split testing.
funnel testing.
benchmarking.
Benchmarking
In order from beginning to end, the major steps in the SDLC are:
systems analysis/planning; systems design; building the system; testing; and implementation.
systems design; testing; building the system; and implementation.
systems analysis/planning; implementation; building the system; and testing.
systems analysis/planning; systems design; building the system; implementation; and testing.
systems analysis/planning; systems design; building the system; testing; and implementation.
What are the two most important management challenges in building a successful e-commerce presence?
identifying the key components of your business plan and selecting the right software, hardware, and infrastructure for your site
building a team with the right skill sets and closely managing the development process
having an accurate understanding of your business environment and an achievable business plan
developing a clear understanding of business objectives and knowing how to choose the right technology to achieve those objectives
developing a clear understanding of business objectives and knowing how to choose the right technology to achieve those objectives
The primary way a website is able to personalize the content presented to a visitor is through the use of:
accessibility rules.
site management tools.
cookies.
privacy policies.
cookies
Which of the following types of e-commerce presence is best suited for creating an ongoing conversation with one's customers?
offline media
website
social media
social media
(T/F) In general, the annual system maintenance cost will roughly parallel the development cost.
True
All of the following are basic functionality provided by e-commerce merchant server software except:
a shopping cart.
credit card processing.
a product catalog.
marketing analytics.
Marketing analytics
Which of the following helps you engage your customers in a conversation?
product database
shopping cart
on-site blog
site tracking and reporting system
on-site blog
Which of the following involves creating a skeleton version that focuses on functionality rather than design?
Scrum
web services
DevOps
wireframing
wireframing
The concept of a "sprint" is related to which of the following development methodologies?
Scrum
prototyping
component-based development
DevOps Apache
Scrum
Which of the following monitors and controls access to a main web server, and implements firewall protection?
mail server
list server
proxy server
groupware server
proxy server
MySQL is which of the following?
web server software
scripting language embedded in HTML documents
website analytics software
open source database software
open source database software
Which of the following typically includes a data flow diagram (DFD) to describe the flow of information for an e-commerce site?
physical design
logical design
co-location plan
testing plan
logical design
Beginning the e-commerce development process with a mobile presence rather than a desktop website is referred to as which of the following?
RESS
AWD
RWD
mobile first design
mobile first design
Which of the following are the two main components of a systems design?
behavioral design and technological design
logical design and physical design
front-end systems and back-end systems
business objectives and technology requirements
logical design and physical design
Which of the following is used to process certificates and private/public key information?
Secure Sockets Layer/Transport Layer Security
File Transfer Protocol
HTTP
data capture tools
Secure Sockets Layer/Transport Layer Security
Which of the following verifies that the business objectives of the system are in fact working?
acceptance testing
system testing
unit testing
implementation testing
acceptance testing
All of the following are website design features that annoy customers except:
multi-browser functionality.
splash pages.
slow-loading pages.
pop-under ads.
multi-browser functionality.