have you heard of georges podcast - audiences

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21 Terms

1
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who is the target audience for HYHGP?

target audience is 25-45, educated, ethnically diverse people

2
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how will these audiences be engaged by this podcast?

educated audienceswill be engaged by the mix of poetry, politics, culture and philosophical ideas. an example episode of this is songs make jobs

3
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how does he engage younger audiences

within the podcast he uses a variety of modern slang including street dialects which would help engage a young audience

4
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how would he engage black and other ethnic minorities

he focuses on issues that are relatable to black and other ethnic minority audiences

5
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how does george relate his podcast to ‘his communities’

episodes predominantly focus on issues relating to black communities and culture to offer audiences relatable content. an example episode is 4. is on us: talks about relationships between his community and law enforcers

6
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how do the multiple award the podcast has engage audiences?

the award will engage listeners looking for celebrated culturally renowned content

awards consist of peabody awards and more

7
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how will old stage names such as ‘george the poet’ engage audiences

george the poet will engage audiences who are also young, black males, interested in spoken word. they may see george as a role model

8
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what university did george go to

he attended cambridge university and this might draw in educated middle to upper class audiences

9
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how does george challenge stereotypes

he challenges traditional negative stereotypes of young black men, and many listeners would enjoy this unconventional more complex representation

10
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what kind of music is included

predominantly black artists music is included in the podcast to add entertainment and further target modern black audiences

11
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how long are the episods

reasonably short episodes of approx 25 mins reflect shorter attention spans of many people

12
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what does the podcast format offer

podcast format offers audiences flexibility of when and where and how to access the content

13
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what is the downfall of podcasts

as podcasts are pre-recorded rather than live, there are very few opportunities for active audiences to interact

14
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what is the bbc radio 5 audience like

mostly male, mostly white and mainly over 40

15
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how does the podcast audience reflect bbc radio 5s audiences

the podcast has a younger audience from a different ethnic backround

16
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how would bbc use this to their advantage?

could be an attempt by the bbc to broaden and expand their listener base to secure their future

17
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how is the podcast family friendly

his podcasts often feature his mum, his brothers, nephews and wide, making him seem relatable to listeners and family friendly

18
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how does george use guest stars to his advantage

he features guests from a diverse range of ethnic backroumds to engage a diverse audince: for example sophia thakur was a guest star on the pod and she is indian gambian and sri lankan

19
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how will this appeal to audiences

will appeal to audiences who often feel black ethnicity is underrepresented in the media

20
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how will all the factors within HYHGP be good for the bbc

the combination of guests, music, poetry and discussions will be entertaining for many as well as highly educational

21
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how do certain bits of content appeal to older audiences?

referencing content from the 1990s (such as aladdin 1992 and space jam 1996) might suggest they are targeting audiences up to 45 years of age, increasing their audience range