Help verify the name of a business by searching the business website

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17 Terms

1
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Please do not confirm business names using any of these: business listings on Bing, Google, or Baidu; unapproved social pages (those with no inputs from the owner or none within 365 days); or unclaimed review pages/aggregators* (like yelp.com, manta.com, superpages.com, etc).

You can use an active, matching social page (usually Facebook but may also be Dianping, Ctrip, Practo only if claimed, Ekiten, Hotpepper, Gnavi, Tabelog, VK, OK); active pages have posts from the owner within 365 days. If you see “posts about ” on Facebook, that is a community page and it cannot be used to confirm the name.

2
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Leave off store numbers/nicknames, specific location/category details, etc.

Your name judgment options in the hitapp are: to keep the name as it is (the top name); to take the suggested name (bottom one); to manually enter a name; or to select ‘Unable to verify’.

3
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Permanently closed

Can’t find new business put Unable to verify

4
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Starbucks, 3105 US 41 West, Marquette, MI 49855

Starbucks

 Starbucks Marquette, MI-Hwy 41 & Hwy 492

 Marquette, MI-Hwy 41 & Hwy 492

https://www.starbucks.com/store-locator/store/10263/marquette-mi-hwy-41-hwy 492-3105-us-41-west-marquette-mi-498559494-us

5
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Clavio Law Offices, 10277 W Lincoln Hwy, Frankfort, IL 60423

 Clavio Law Offices

 Clavio, Van Ordstrand & Associates, LLP

For non-chains, update the name to the most commonly used CWS version (again looking at the logo, the main landing/contact/about pages, and page tabs). In this case, the name we have is descriptive of the matching location but it’s not a name they ever use, and the suggestion is good.

<p> Clavio Law Offices </p><p><span style="color: green"> Clavio, Van Ordstrand &amp; Associates, LLP</span></p><p></p><p></p><p>For non-chains, update the name to the most commonly used CWS version (again looking at the logo, the main landing/contact/about pages, and page tabs). In this case, the name we have is descriptive of the matching location but it’s not a name they ever use, and the suggestion is good.</p>
6
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Jalape�os Tacos & More, 210 Paseo Del Pueblo Sur, Taos, NM 87571

Please do fix character corruptions like the one seen below, as well as misspellings. 

Jalape�os Tacos & More

Jalapeños Tacos & More

Remove all character icons even if after business name

7
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Accor Hotel Sofitel, 20 East Chestnut St, IL 60611 Chicago

 Accor Hotel Sofitel

 Sofitel Chicago Magnificent Mile

All Search Results Without Accor

Hotels often ‘stuff the name’ with nearby travel destinations as a selling point. To make things simple, just use the name the hotel uses. It will be the one given on the main landing page of the hotel chain’s parent company, or on its dedicated website (preferred, if found). Note that for hotel subchains, the name of the hotelier who owns the subchain (Accor, in this case) is not needed in the name.

<p> Accor Hotel Sofitel </p><p><span style="color: green"> Sofitel Chicago Magnificent Mile</span></p><p></p><p>All Search Results Without Accor</p><p></p><p>Hotels often ‘stuff the name’ with nearby travel destinations as a selling point. To make things simple, just use the name the hotel uses. It will be the one given on the main landing page of the hotel chain’s parent company, or on its dedicated website (preferred, if found). Note that for hotel subchains, the name of the hotelier who owns the subchain (Accor, in this case) is not needed in the name.</p>
8
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<p>Top Food &amp; Drug, 26603 72nd Ave NW, Stanwood, WA 98292</p>

Top Food & Drug, 26603 72nd Ave NW, Stanwood, WA 98292

Top Food & Drug

Haggan

Right side says Haggan on Goggle search and address matches 26603 72nd Ave NW, Stanwood, WA 98292

When a business updates its chain name, we want the updated name so please accept valid suggestions or supply the updated name. In this case, the business began to rename its stores from Top Foods to Haggen (per https://en.wikipedia.org/wiki/Haggen)

: https://www.haggen.com/store/stanwood/

<p>Top Food &amp; Drug</p><p><span style="color: green">Haggan</span></p><p>Right side says Haggan on Goggle search and address matches 26603 72nd Ave NW, Stanwood, WA 98292</p><p>When a business updates its chain name, we want the updated name so please accept valid suggestions or supply the updated name. In this case, the business began to rename its stores from Top Foods to Haggen (per <a target="_blank" rel="noopener noreferrer nofollow" class="link" href="https://en.wikipedia.org/wiki/Haggen" data-prevent-progress="true">https://en.wikipedia.org/wiki/Haggen</a>)</p><p></p><p>: <a target="_blank" rel="noopener noreferrer nofollow" class="link" href="https://www.haggen.com/store/stanwood/" data-prevent-progress="true">https://www.haggen.com/store/stanwood/</a></p>
9
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<p>Drive Up ATM, 2711 Olive St, Pine Bluff, AR, 71603</p>

Drive Up ATM, 2711 Olive St, Pine Bluff, AR, 71603

 Simmons Bank

 Simmons Bank ATM

 Simmons Bank Drive-Thru

 Values above are missing or wrong Correct name: Simmons Bank Drive Up ATM

Generic Names are not very helpful to users (ATM, City Hall, Department of Wildlife, etc), so please enrich generic names with specifically who owns/operates the business; be sure to find a resource with matching name that fits the category, and matching address, and please do not switch categories (in this example, Bank <> ATM <> Drive-Thru <> Drive Up ATM)

https://www.simmonsbank.com/locations/pine-bluff-jefferson-square

<p> Simmons Bank</p><p> Simmons Bank ATM</p><p> Simmons Bank Drive-Thru</p><p><span style="color: green"> Values above are missing or wrong Correct name: Simmons Bank Drive Up ATM</span></p><p></p><p>Generic Names are not very helpful to users (ATM, City Hall, Department of Wildlife, etc), so please enrich generic names with specifically who owns/operates the business; be sure to find a resource with matching name that fits the category, and matching address, and please do not switch categories (in this example, Bank &lt;&gt; ATM &lt;&gt; Drive-Thru &lt;&gt; Drive Up ATM)</p><p></p><p><a target="_blank" rel="noopener noreferrer nofollow" class="link" href="https://www.simmonsbank.com/locations/pine-bluff-jefferson-square" data-prevent-progress="true">https://www.simmonsbank.com/locations/pine-bluff-jefferson-square</a></p>
10
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Ruby Slipper, 200 Magazine St, New Orleans, LA 70130

Ruby Slipper

Pelham Hotel

Hotel is above the restaurant

therubyslippercafe.net/location/200MagazineCBD/

<p></p><p><span style="color: green">Ruby Slipper </span></p><p>Pelham Hotel</p><p></p><p>Hotel is above the restaurant</p><p></p><p>therubyslippercafe.net/location/200MagazineCBD/</p>
11
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<p>Northern Arizona Healthcare Orthopedic Services, 340 S. Willard St., Cottonwood, AZ 86326</p>

Northern Arizona Healthcare Orthopedic Services, 340 S. Willard St., Cottonwood, AZ 86326

First Goggle Result HomePage says Northern Arizona Healthcare Medical Group – Cottonwood

Second Goggle Search Result says Orthopedic Services

 Northern Arizona Healthcare Medical Group – Orthopedic Services

 Northern Arizona Healthcare Medical Group – Endocrinology Services

<p>First Goggle Result HomePage says <strong>Northern Arizona Healthcare Medical Group – Cottonwood</strong></p><p>Second Goggle Search Result says Orthopedic Services</p><p><span style="color: green">  Northern Arizona Healthcare Medical Group – Orthopedic Services</span></p><p> Northern Arizona Healthcare Medical Group – Endocrinology Services</p>
12
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Sunrise Villa Salinas, 1320 Padre Dr, Salinas, CA 93901

Sunrise Villa Salinas

Ivy Park at Salinas

Says Ivy Park at Salinas on right side on Goggle search results

Sometimes a facility will change ownership and the new owners update the name. In this case, the business with the old name doesn’t exist anymore while the one with the new name does, so it’s beneficial to update. (Note the review “…until Ivy Park took it over” on the old Yelp page.

<p>Sunrise Villa Salinas </p><p><span style="color: green">Ivy Park at Salinas</span></p><p></p><p></p><p>Says Ivy Park at Salinas on right side on Goggle search results</p><p></p><p>Sometimes a facility will change ownership and the new owners update the name. In this case, the business with the old name doesn’t exist anymore while the one with the new name does, so it’s beneficial to update. (Note the review “…until Ivy Park took it over” on the old Yelp page.</p>
13
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Travelers Motel, 445 N Riverside Dr, Espanola, NM, 87532

Travelers Motel

Eagle Village

Travelers Motel is Permanently closed

Search in Goggle Maps Travelers Motel, 445 N Riverside Dr, Espanola, NM, 87532, Click on Image, Click on Icon until see exact Address 445 N Riverside Dr, Espanola, NM, 87532, Select New Name Eagle Village

<p>Travelers Motel </p><p><span style="color: green"> Eagle Village</span></p><p></p><p></p><p>Travelers Motel is <span><strong>Permanently closed</strong></span></p><p><span><strong>Search in Goggle Maps </strong></span>Travelers Motel, 445 N Riverside Dr, Espanola, NM, 87532, Click on Image, Click on Icon until see exact Address 445 N Riverside Dr, Espanola, NM, 87532, Select New Name Eagle Village</p><p></p>
14
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acronym

Some acronyms are not well known outside of the business's customer base; for these it is okay to update to the expanded name like this, to help map users understand what the business is.

wvma is West Valley Muslim Association

bottom of official website

15
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Ray White 99 Dora St Shop 4, Morisset, NSW, 2264

Ray White is correct

Don’t include Morisset

which is Suburb of Lake Macquarie

<p>Ray White is correct</p><p>Don’t include Morisset </p><p>which is Suburb <span>of Lake Macquarie</span></p>
16
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Smith Jeff Marathon 917 E Knable Rd

With chains that have a clear brand, keep it simple - "Marathon" (instructions say 'For chains, we really want the main chain name'). There is only one "Jeff Smith Marathon" location, but there are hundreds of "Marathon" gas stations (https://www.marathonbrand.com/Stations/Station_Locator/).

<p><span>With chains that have a clear brand, keep it simple - "Marathon" (instructions say 'For chains, we really want the main chain name'). There is only one "Jeff Smith Marathon" location, but there are hundreds of "Marathon" gas stations (</span><a target="_blank" rel="noopener noreferrer nofollow" class="link" href="https://www.marathonbrand.com/Stations/Station_Locator/" data-prevent-progress="true"><span>https://www.marathonbrand.com/Stations/Station_Locator/</span></a><span>).</span></p>
17
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<p>Dr. Gagandip B Singh</p>

Dr. Gagandip B Singh

The doctor still works at this office (confirmed here https://sunrisemedicalaz.com/our-providers/gagandip-singh-md/), so do not overwrite her name with the office name. (If Sunrise Medical Center at this address is missing, we need to add it as a new business, but here we're just focused on the name provided at the left.)

<p><span>The doctor still works at this office (confirmed here </span><a target="_blank" rel="noopener noreferrer nofollow" class="link" href="https://sunrisemedicalaz.com/our-providers/gagandip-singh-md/" data-prevent-progress="true"><span>https://sunrisemedicalaz.com/our-providers/gagandip-singh-md/</span></a><span>), so do not overwrite her name with the office name. (If Sunrise Medical Center at this address is missing, we need to add it as a new business, but here we're just focused on the name provided at the left.)</span></p>