Consumer Theory and Utility Maximization

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Flashcards covering key concepts related to consumer theory, including definitions and key economic principles.

Last updated 1:09 AM on 10/29/25
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9 Terms

1
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Utility

The amount of satisfaction obtained from consuming a good or service.

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Marginal Utility

The additional satisfaction gained from consuming one more unit of a good.

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Law of Diminishing Marginal Utility

As consumption of a good increases, the additional satisfaction gained from consuming each additional unit decreases.

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Utility Maximizing Rule

Consumers will allocate their spending until the marginal utility per dollar spent is equal for all goods.

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Indifference Curve

A graph that represents combinations of different goods that provide the same level of utility to a consumer.

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Marginal Rate of Substitution (MRS)

The rate at which a consumer can give up some amount of one good in exchange for another good while maintaining the same level of utility.

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Budget Constraint

The limit on the consumption choices of individuals based on their income and the prices of goods.

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Substitution Effect

The change in consumption that occurs when consumers switch from one good to another as prices change.

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Income Effect

The change in consumption resulting from a change in real income due to the change in prices of goods.