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LAU ECO201 Ch07
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Profit Maximization
The primary objective of firms to earn the maximum profit by determining the optimal level of output.
Economic Profit
Profit that accounts for both explicit costs and opportunity costs of all factors of production.
Total Revenue
The total amount received from the sale of goods or services (calculated as quantity sold times price per unit).
Total Cost
The sum of all costs incurred in the production of goods, including both out-of-pocket costs and opportunity costs.
Short Run
A time period in which at least one factor of production is fixed and cannot be changed.
Long Run
A time period in which all factors of production can be varied, allowing firms to enter or exit the industry.
Marginal Product
The additional output produced by adding one more unit of a specific input, assuming other inputs remain unchanged.
Law of Diminishing Returns
The principle stating that as more units of a variable input are added to fixed inputs, the additional output produced will eventually decrease.
Labor-Intensive Technology
Production technology that relies heavily on human labor rather than capital.
Capital-Intensive Technology
Production technology that relies heavily on capital rather than human labor.
Normal Rate of Return
The minimum return on investment necessary to keep owners and investors satisfied, often comparable to the risk-free rate of return.
Production Function
A mathematical representation showing the relationship between inputs used in production and the output produced.
Optimal Method of Production
The production technique that minimizes costs for a given level of output.
Opportunity Cost
The cost of forgoing the next best alternative when making a decision.
Average Product
The output produced per unit of a variable factor, calculated as total product divided by the number of units of the variable input.
Total Revenue Formula
Total Revenue (TR) = Quantity Sold (Q) × Price Per Unit (P)
Profit Formula
Profit (π) = Total Revenue (TR) - Total Cost (TC)
Average Cost Formula
Average Cost (AC) = Total Cost (TC) / Quantity Produced (Q)
Marginal Cost Formula
Marginal Cost (MC) = Change in Total Cost (ΔTC) / Change in Quantity (ΔQ)