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39 Terms

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 Stock Market

A marketplace where stocks are bought and sold.

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Stocks vs Shares

stocks represents ownership in a corporation vs share is a single unit of stock

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Equity

net worth of a company (owners stake after all debts have been paid)

aka shareholder’s equity

aka total ownership of all the shares

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shareholders

individuals that own shares of stock in a company

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major exchanges

  • NYSE (New York Stock Exchange)

  • NASDAQ (National Association of Securities Dealers Automated Quotations)

where stocks are listed, bought, and sold

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initial public offering (IPO)

The first sale of a company's stock to the public

Process:

  • Underwriting: Investment banks assess the company's value and assume the risk of selling the shares.

  • Pricing: The company and underwriters determine the initial share price based on demand, valuation, and market conditions.

  • Going Public: Shares are listed on a major exchange (e.g., NYSE or NASDAQ) and become available for public trading.

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Brokers vs Trading Platforms

Broker: Facilitates buying/selling securities for a fee

Online trading platforms: Digital trading interfaces

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commission

a fee charged by a broker for executing a trade

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brokerage account

a type of financial account that investors open with a brokerage firm to buy, sell, and hold securities

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supply and demand stock

Stock prices change constantly due to the forces of supply and demand in the market. When more people want to buy a stock (demand) than sell it (supply), the price goes up, and vice versa.

  • Company Performance: Includes earnings reports, revenue growth, management effectiveness, and overall financial health.

  • Market Sentiment: The overall attitude of investors toward a particular stock or the market as a whole, influenced by news, economic data, and global events

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TTM

trialing 12 months (came from the last year, every day it’s being updated)

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MRQ

most recent quarter

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FY

fiscal year

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stop loss order

an order to sell a stock when it reaches a specific price to llimit proportional losses

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1. Understanding Indices

A stock market index measures the performance of a specific group of stocks, representing a segment of the market. Investors use indices to:

  • Track market trends

  • Benchmark their portfolio performance

  • Understand the economic climate

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Diversification and the benefits

strategy of spreading investments across various assets (e.g., stocks, bonds, sectors, geographies) to minimize exposure to any single risk.

Benefits

  • Reduces portfolio volatility – if one asset underperforms, others may offset the loss.

  • Improves long-term stability – smoother returns over time.

  • Avoids concentration risk – protects from the collapse of a single company or sector.

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long term investing

  • Buy and hold strategy.

  • Focuses on growth over years/decades.

  • Takes advantage of compounding returns and market rebounds.

  • best way

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short-term investing

  • Capitalizes on market movements over days, weeks, or months.

  • Requires more active monitoring and risk tolerance.

  • May use strategies like swing trading or options trading.

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Day Trading

  • Buying and selling stocks within the same trading day.

  • Very risky and speculative.

  • Requires technical analysis and strict discipline

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blue cfhip stocks

  • Large, established companies with reliable performance.

  • Often pay dividends.

  • Examples: Coca-Cola, Johnson & Johnson, Procter & Gamble.

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growth stocks

  • Companies expected to grow revenue and earnings rapidly.

  • Reinvest profits instead of paying dividends.

  • Higher potential returns but more volatility.

  • Examples: Tesla, Shopify, Nvidia.

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ETFs (Exchange-Traded Funds) vs mutual funds

ETFs (Exchange Traded Funds) and mutual funds are both investment vehicles that pool money from multiple investors to create a diversified portfolio.

ETFs

  • Trade like stocks: ETFs are bought and sold on stock exchanges throughout the trading day, just like individual stocks.

  • Typically passively managed: Most ETFs track a specific index, like the S&P 500, and aim to replicate its performance rather than trying to outperform it.

  • Lower fees (less management)

  • Tax-efficient, generate fewer capital gains distributions.

  • No minimum investment: You can buy an ETF with as little as the price of one share. 

Mutual Funds

  • Bought and sold at the end of the trading day: Mutual funds are priced and traded only once per day, after the market closes, at their net asset value (NAV).

  • Can be actively or passively managed: Mutual funds can be either actively managed by a fund manager who selects investments to try and beat the market, or passively managed to track an index.

  • Higher fees than ETFs due to the cost of research and trading.

  • Generate more taxable capital gains distributions for shareholders.

  • Minimum initial investment, which can range from a few hundred to several thousand dollars. 

Simple Analogy

Think of it this way:

  • ETF: Like buying a pre-made basket of goods - you know what's inside and its price changes throughout the day based on market demand.

  • Mutual Fund: Like ordering a custom-made basket of goods - you may have some say in what's included, but you won't know the final price until it's ready at the end of the day

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what are funds

investment vehicles that pool money from many investors to buy a variety of securities, including stocks, bonds, and other assets. diversification and professional management allowing investors to invest without having to sell individual stocks

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market capitalization

total value of a company’s outstanding shares

Formula

Market Cap = Stock Price × Number of Shares Outstanding

  • Small-cap: <$2 billion

  • Mid-cap: $2–10 billion

  • Large-cap: >$10 billion

Used to classify companies for investing strategies.

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p/e ratio (price to earnings ratio)

Definition

Valuation metric indicating how much investors are willing to pay for $1 of a company’s earnings.

Formula

P/E = Stock Price ÷ Earnings Per Share (EPS)

  • High P/E: Investors expect high growth (e.g., tech companies).

  • Low P/E: Could indicate undervalued or slow-growing stock.

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dividends

Portion of profits paid to shareholders, usually quarterly, as a reward for investing

  • A sign of company stability and profitability.

  • Not all companies pay dividends (e.g., growth companies often don’t).

Example: Johnson & Johnson has increased its dividend for decades.

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52-Week High/Low

  • The highest and lowest price at which a stock traded in the past 12 months.

  • Helps evaluate stock volatility, resistance/support levels, and timing.

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P/B Ratio (Price-to-Book)

  • The P/B ratio compares a company's market value to its book value.

    • Market Value = What investors think the company is worth (based on stock price).

    • Book Value = What the company is actually worth on paper (assets - liabilities), according to its financial statements.

  • Formula: Market Price ÷ Book Value (assets - liabilities).

  • P/B < 1: The stock is trading for less than its book value. It might be undervalued — but could also mean the market expects trouble.

  • P/B > 1: Investors are willing to pay more than book value — often the case for companies with strong brand value, innovation, or growth potential.

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ROE (Return on Equity)

  • ROE measures how well a company uses shareholder money (equity) to generate profits. It's a key indicator of financial efficiency.Jul 18, 2024 — Return on equity (ROE) is a measure of a company's financial performance. It is calculated by dividing net income by shareholders' equity.

  • Formula: Net Income ÷ Shareholder’s Equity.

  • Higher ROE = More efficient at turning investment into profit.

  • Lower ROE = Less efficient, might signal problems or underperformance.

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Combination Analysis:

of p/b and roe

  • High P/B + Low ROE = Overvalued

  • High P/B + Low ROE = Overvalued

    • The market is pricing the company expensively (high P/B),

    • But it’s not using its capital efficiently (low ROE).

    • 🚩 This might indicate overvaluation – investors may be overpaying for a business that isn’t performing strongly.

  • Low P/B + High ROE = Undervalued

    Low P/B + High ROE = Undervalued

    • The market is pricing the company cheaply (low P/B),

    • Yet it’s performing well (high ROE).

    • This could signal an undervalued opportunity – a profitable company that the market hasn’t yet fully appreciated.

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order types

  • Market Order: Executes immediately at best current price.

  • Limit Order: Only executes at your chosen price or better.

  • Stop-Loss Order: Automatically sells a stock when it hits a specified low to prevent further loss.

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13. External Factors Influencing the Market

Economic Indicators

  • GDP: Measures economic output; higher GDP = stronger economy.

  • Interest Rates: Lower rates encourage borrowing/investing; higher rates slow inflation.

Global Events

  • Political instability, wars, natural disasters can cause rapid market changes due to uncertainty.

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14. Inflation and Interest Rates

inflation: Reduces money’s purchasing power; can hurt savings.

  • Interest Rates: Set by central banks; affect mortgages, loans, and investment returns.

  • As inflation rises, central banks often raise interest rates to cool spending.

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gross domestic producs

a measure of the total monetary value of all final goods and services produced within a country's borders during a specific period

personal consumption

government spending

buisness investment

exports/imports

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gdp in a buisness cycle

when gdp is positive the buisness cycle is above the line, when it’s negative, it’s in a depression and below the line

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negative sign ofr econoy

  • when buisnesses inves less, instead of deciding to save for a rainy day, this could lead to less expansion or contraction

  • when there are higher interet rates, people less likely to buy, demand goes down, leads to contraction

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variables thatcan affecgt the cycle

consumer expectiations:

  • savings: peole begin worry about the economu so they start saving, taking money out of the economy - contracition

external shokcks

  • wars, natural disasters

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major indicies

  • indices are tools that track the performance of a group of assets, like stocks, bonds, or commodities.

  • Dow Jones Industrial Average (DJIA)

    • Tracks 30 large, established U.S. companies (e.g., Apple, McDonald's, Boeing).

    • Price-weighted: Stocks with higher prices influence the index more.

    • Represents traditional, blue-chip companies.

  • S&P 500

    • Covers 500 of the largest U.S. publicly traded companies across various sectors.

    • Market cap-weighted: Larger companies have a bigger effect.

    • Often considered the best indicator of the overall U.S. stock market.

  • NASDAQ Composite

    • Includes over 3,000 stocks, with a strong focus on technology and innovation.

    • Market cap-weighted, like the S&P.

    • Dominated by companies like Apple, Amazon, Tesla, and Microsoft

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stocks vs bonds

Stocks

  • Represent ownership or equity in a company.

  • Shareholders can potentially benefit from the company's success through dividends (a portion of company profits) and capital gains (selling the stock at a higher price than the purchase price).

  • Stock prices are influenced by factors such as company performance, economic indicators, market sentiment, and industry trends.

  • Historically, stocks have offered higher potential returns compared to bonds, but also come with greater volatility and risk of loss. 

Bonds

  • Represent a loan from an investor to a borrower (typically a company or government).

  • Bondholders get interest + the amount of money they gave

  • Bond prices are influenced by factors like interest rates, creditworthiness of the issuer, and time to maturity.

  • Bonds generally offer lower potential returns than stocks, but are typically considered less risky and provide a more stable income stream.