The entire set of individuals of interest to a researcher.
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Sample
The small set of individuals who participate in the study. Need to be a good representation of the population of interest.
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Threats to selecting representative samples
Bias and Selection bias
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Bias
Sample’s characteristics are noticeably different from those of the population. Can occur by chance.
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Selection Bias
a.k.a Sampling Bias. Subjects are selected in a manner that increased the probability of a biased sample.
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Law of large numbers
A large sample will probably be more representative of the population than a small sample. A sample size of 25-30 individuals/scores per condition is a good target.
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Factors that influence sample size
Practical limitations: Lots of conditions require lots of participants. Unique population may limit sample size. Desired margin of error: Increase sample size to minimize error.
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Ethical concerns of sample sizes
Small n’s may not have enough power. Large n’s may be overpowered.
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Categories of sampling methods
Probability sampling and Nonprobability sampling.
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Probability sampling
Each individual in the population has a specified probability of selection. Must be possible to list all individuals in the population. Must be random, as it is more likely to yield representative samples.
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Nonprobability sampling
Odds of selecting a particular individual are unknown. The sample may or may not be representative of the population. ????????????????