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Push Polling
may not be non-biased but still presented as such, comes from organization with a stake in the results
Internet Polling
self selected, not random or representative
Public Opinion Influencing Elections
who can be in primary debates based on poll results, bandwagon effect, fundraising ability of candidates, horserace focus
Horserace Focus
how well a candidate is doing and not what they are doing
Legislature in Policy Debate Influence
sometimes responsive to polls because House members face frequent re-election campaigns
Executive Branch in Policy Debate Influence
sometimes responsive but sometimes uses "bully pulpit" to try and change public opinion instead of giving in to it
Judicial Branch in Policy Debate Influence
hard to measure effect, but often reflects mood of the nation
Social Desirability Bias
respondents may tell pollster what they think the pollster wants to hear, not honest with responses
Bradley Effect
told him they would vote for him but did not to avoid being seen as racially biased towards blacks
Social Media Opinions
can be used to gauge public opinion passively, not always accurate, more extreme views often emerge
Biased Pollsters
funded by special interest groups seeking a specific response
What Polls Reveal About American's Political Information
lower level of political knowledge, people know basic values and not information on policy/makers (or information is inaccurate), increased education/information has barely raised public knowledge
Paradox of Mass Politics
more information accessible to people does not mean it is used or observed
Decline in Government Trust
public is increasingly dissatisfied in government, public cynicism, drained public support for poverty/racial inequality policies, big government solutions to social problems are wasteful/impractical
Public Cynicism
undermines ability of government to address social problems since citizens do not believe they can do so
Political Ideology
a comprehensive and mutually consistent set of values/ideas about politics (and its role)/public policy/public purpose
Valence Issues
concerns or policies that are viewed in the same way by people with a variety of ideologies
Wedge Issues
define ideology, sharply divide the public, more decisive issues tend to hold high importance to individuals/groups due to strong feelings about the issues
Cleavages
gaps in public opinion caused by wedge issues
Liberals
open to allowing the government to flexibly expand beyond established constraints, want the government to do more, under 30s/minorities/women
Conservatives
believe in following tradition and having reverence for authority, want the government to be less involved, groups with political clout (wealth/influence)
Gender Gap
refers to the regular pattern by which women are more likely to support Democratic candidates, financial status/religion/religiosity can effect ideology too
Fiscal Conservative
less taxation and government spending
Social Conservative
in favor of promoting things that maintain a typical family structure
Libertarian
oppose government intervention/regulation, oppose censorship, want lower taxes, dislike government morality
Populists
working-class, often Protestant Christian, moral code
Progressives
criticize traditional political establishments that concentrate too much power in one place like government/business, liberal, in favor of workers' rights over corporate rights and higher progressive taxes
Four Groups of Ideological Sophistication
idealogues (12%), group benefits voters (42%), nature of the times voters (24%), no issue content voters (22%)
Idealogues
can define personal ideology and make decisions based on it
Group Benefits Voters
make decisions based on which candidate they believe will help them the most
Nature of the Times Voters
when times are good, they keep voting for who is currently in office; when times are bad, they vote for the opposing party
No Issue Content Voters
vote based on who they like the best
Political Participation
many activities used by citizens to influence the selection of political leaders or the policies they pursue
Participatory Political Culture
depends on voter involvement, voting declines from national to local elections
Political Efficacy
belief that their vote will have an effect on the outcome of an election or policies, more of this leads to higher political participation
Conventional Participation
widely accepted modes of influencing government: voting, trying to persuade, collecting signatures for petition, running for office, contributing money to campaigns
Unconventional Participation
less common/dramatic activities: protesting with goal of media coverage that will send a message, civil disobedience, violence
Civil Disobedience
consciously breaking an unjust law and suffering the consequences
Class-Biased Participation
higher socioeconomic status participate more than others because of accessibility/time
Minority Group Participation
below average, differences declining, group consciousness (identifying together), do this more with equal income/education