Comms

Three Cs to a successful relationship

communication, commitment, compromise

Who has more connective tissue in their brain?

women

Men's thinking and speech vs. women

men think compartmentally and report facts in short, blunt messages

women focus on rapport talk

What is the biggest source of conflict in relationships?

money

Sex/intimacy

kids

house

in-laws

how much communication is misunderstood between men and women?

70%

What is self-disclosure?

Intentionally volunteering information about yourself

both rewarding and risky

relationships grow with self-disclosure

Birth order characteristics

oldest: Natural leader, high achiever, organized, on-time, know-it-all, bossy, responsible, adult-pleaser, obeys the rules

generational differences

seniors: Born before 1946

Hard work, duty, sacrifice, work fast, thriftiness

Understand boundaries

Very dependable and reliable

High levels of commitment to organization

Avoid challenging the system

Mature with a good work ethic

Stages of a relationship forming

Initiating - interacting, meeting for the first time

Experimenting - growing, getting to know, seeing what you have in common

Intensifying - growing closer, feelings getting stronger

Integrating - defining the commitment and relationship, integrating core aspects of life (a lot of people stay here)

Bonding - making a formal, usually legal, commitment

Johari window

open, hidden, blind, unknown

definition of friend and family

Friends: more personally involved with them, deeper connections, interactions are more deliberate and frequent

Family: fundamental social group of society typically consisting of parents and offspring. Can be connected through blood, ancestry, marriage, legal documents.

communication climate

how you feel when you are around another person (what's the vibe between you and someone specific)

systems theory

The whole is greater than the sum of its parts

Change in one family member can affect the whole

Behavior is more revealing than words

Family members conform to rules

different approaches for managing brands

Monolithic approach: single name used on all products and services (like Apple)

Endorsed approach: core brand supports variety of sub-brands (GM)

Branded method: parent/core brand almost invisible (Johnson & Johnson)

what is direct response advertising?

receive something in the mail, do something with it (getting mailed a coupon to come to a store and use it)

Maslow's Hierarchy of Needs

physiological, safety, love/belonging, esteem, self-actualization

What is the ideal small group size?

5-7

Maintenance vs. task roles

Task role (focused on getting the job done)

Maintenance role (focused on the relationship & cohesion side of the group)

• Harmonizer: mediating differences, reconciling disagreements

• compromiser

risky shift phenomenon

people tend to take more risks as a part of a group/as a result of group discussion

groupthink

desire for cohesion interferes with problem solving process

different group types

Social groups

Information sharing group (ex: addiction groups)

Task oriented group (work/school group)

Learning group

Problem solving group (committee, think tank)

functional leadership

when the group does not have a designated leader, the leadership responsibilities fall to the group as a whole

3 major goals of public speaking

inform, persuade (most difficult and complex), entertain

how many sections in a speech?

3: intro, body (80%), conclusion

length of ideal business presentation

15 minutes max, 3 slides

two most important factors affecting credibility

character and competence

Impromptu vs extemporaneous

Impromptu speaking: little to no prep, but includes all elements of a good speech

Extemporaneous: focuses on being well prepared without being fully written out—key words, triggers, practice, allows for on-the-spot word choice

types of credibility

Extrinsic: before speech starts (could be a first impression, or you could already know something about them)

Derived: created by what they do or say during the speech

Terminal: at end of speech

does PowerPoint work?

can increase enjoyment, but research shows it does not increase information retainment

sleeper effect

listeners tend to forget the credibility of the speaker, but remember the message

how does group size affect communication?

member satisfaction decreases as size increases

larger groups take longer to make decisions

definition of a leader

Influence the behavior of others

brainstorming

coming up with ideas, can be done individually or in a group

message organization

Topical organization: most common type for speeches; if a speech doesn't fit into any of the other types, it is topical (default method)

• Moves from one category to the next in a way that clearly demonstrates how they are related

Other methods: chronological, spatial, problem-solution, causal

parallel process model

fear appeals may arouse both a cognitive and emotional reactions

use of fear and quotes

fear appeals are most effective when they are moderate

quotes are best used in intro or conclusion

social penetration theory

as relationships develop, they penetrate deeper and deeper into private and personal matters. This exposes vulnerabilities, so trust has developed along the way.

same-sex marriage

legal in all 50 states as of 2015