General: The aesthetic hill to die on

aesthetic

relating to beauty, artistic taste, or the way something looks and feels (естетичний; пов’язаний із красою та художнім смаком)

visual sensibility

a particular way of noticing, understanding and judging visual beauty (візуальне чуття, естетичне сприйняття)

aesthetic preference

a personal opinion about what looks attractive or beautiful (естетична вподобання, естетичний смак)

design philosophy

a set of principles about how something should be designed and what it should communicate (філософія дизайну, принципи дизайну)

visual coherence

the quality of different visual elements working together in a harmonious way (візуальна цілісність, узгодженість)

minimalist

characterised by simplicity and the deliberate absence of unnecessary elements (мінімалістичний)

ornate

highly decorated, detailed and elaborate in appearance (пишний, багато оздоблений)

understated

attractive or impressive without being obvious, excessive or attention-seeking (стриманий, ненав’язливий)

pretentious

trying to appear more important, sophisticated or artistic than something really is (претензійний, манірний)

tacky

cheap-looking, overly decorated or lacking good taste (несмачний, вульгарний)

gaudy

excessively bright, colourful or decorated in a way that looks unattractive (кричущий, несмаковитий)

sleek

smooth, modern and elegant in appearance (елегантний, стильний, обтічний)

timeless

attractive or valuable despite changes in fashion and trends (позачасовий)

dated

looking old-fashioned or belonging to an earlier period (застарілий, немодний)

visually jarring

unpleasant or shocking because different visual elements do not fit together (візуально дисонансний, різкий для ока)

eye-catching

immediately attracting attention because of an interesting or striking appearance (привабливий, такий, що привертає увагу)

a matter of taste

something that depends on personal preference rather than objective rules (питання смаку)

subjective judgment

an opinion based on personal feelings or preferences rather than objective facts (суб’єктивна оцінка)

aesthetic offence

something that feels extremely unpleasant or unacceptable from an aesthetic point of view (естетичне правопорушення, щось естетично неприйнятне)

draw the line at

to decide that something has crossed the limit of what you are willing to accept (провести межу, визначити межу допустимого)

die on a hill

to insist on an opinion or principle even when it may seem unimportant to others (вперто відстоювати свою позицію)

have an eye for

to have a natural ability to recognise or create attractive things (мати чуття до чогось)

make a case for

to give convincing reasons supporting an idea or opinion (наводити аргументи на користь)

defend to the death

to defend an opinion extremely strongly and refuse to compromise (затято відстоювати)

subjective vs. objective

based on personal opinion versus based on facts independent of personal feelings (суб’єктивний проти об’єктивного)