Cognitive Dissonance theory

Cognitive Dissonance Theory

Provides a framework for understanding the psychological tension that arises when individuals hold conflicting cognitions.

Consonant cognitions

Beliefs, attitudes, or behaviors that are consistent with each other.

Dissonant cognitions

Beliefs, attitudes, or behaviors that are contradictory to each other.

Cognition conflict

The initial step of recognition of conflicting cognitions.

Dissonance experience

Discomfort that arises from conflicting cognitions.

Dissonance reduction strategies

Techniques like changing cognitions, behavior, adding new cognitions, or creating logical explanations to reduce cognitive dissonance.

Resistance to change

Difficulty in changing beliefs or behaviors when individuals are highly committed to them.

Self Concept

People are less likely to alter cognitions central to their sense of self.

Social support

Support for existing cognitions can reinforce resistance to change.

Paradigms

Different scenarios like free choice, induced compliance, effort justification, belief disconfirmation, and selective exposure paradigms that illustrate cognitive dissonance theory in action.