\ The particular choices a writer or speaker makes to achieve meaning, purpose, or effect.
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rhetorical mode
Formal patterns for organizing a text. The traditional rhetorical modes are description, narration, exposition, and argumentation; exposition is frequently subdivided into categories such as comparison/contrast, classification, and division.
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rhetorical question
A question posed by the speaker or writer not to seek an answer but instead to affirm or deny a point simply by asking a question about it.
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rhetorical situation
The convergence in a situation of exigency (the need to write), audience, and purpose
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rhetorical triangle
A diagram showing the relations of writer or speaker, reader or listener, and text in a rhetorical situation.
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sarcasm
The use of mockery or bitter irony.
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slang
Informal language, often considered inappropriate for formal occasions and text.
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speaker
The person delivering a speech, or the character assumed to be speaking a poem.
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stance
A writer’s or speaker’s apparent attitude toward the audience.
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style
The choices that writers or speakers make in language for effect.
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support
In a text, the material offered to make concrete or to back up a generalization, conclusion, or claim.
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syllogism
Logical reasoning from inarguable premises.
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syntax
The order of words in a sentence.
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tautology
A group of words that merely repeats the meaning already conveyed.
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tests for generalization
(1) A fair number of instances must be investigated. (2) The instances investigated must be typical. (3) If negative instances occur, they must be explained. \*Show that they are not typical and, therefore, need not be considered as significant.
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thesis
The main idea in a text, often the main generalization, conclusion, or claim.
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thesis statement
A single sentence that states a text’s thesis, usually somewhere near the beginning.
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tone
the writer’s or speaker’s attitude toward the subject matter.
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verisimilitude
The quality of a text that reflects the truth of actual experience.
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voice
The textual features, such as diction and sentence structure, that convey a writer’s or speaker’s persona.
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warrant
*In Toulmin’s model of argumentation, the general statement that establishes a trustworthy relationship between the data and the claim; it is a fundamental assumption (similar to the major premise in formal logic) on which a claim can be made and supported. In an argument the claim and data will be explicit, but the warrant is often implied, especially if the person making the argument assumes that the audience accepts the warrant.*