1.3 Multi Store Model of Memory
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20 Terms
Memory
The process of encoding, storing, and retrieving information.
Encoding
Changing information into a form the brain can use.
Storing
Information for later use.
Retrieving
Accessing stored information as needed.
Sensory Memory
The initial detection of information by the senses.
Duration of Sensory Memory
Several hundred milliseconds.
Capacity of Sensory Memory
About 3-7 units.
Encoding in Sensory Memory
Can involve any of the senses, with a focus on iconic (visual) and echoic (auditory) information.
Short Term Memory (STM)
A temporary storage of information.
Duration of STM
0-30 seconds unless rehearsed.
Capacity of STM
Limited to +7/-2 pieces of information.
Encoding in STM
Primarily auditory (phonological).
Long Term Memory (LTM)
A relatively permanent store of information.
Duration of LTM
Unlimited.
Capacity of LTM
Unlimited.
Encoding in LTM
Semantic.
Procedural Memory
Knowledge of how to do things; implicit and retrieved with minimal effort.
Declarative Memory
Memory of explicit knowledge; its retrieval is effortful.
Semantic Memory
Relates to facts and knowledge.
Episodic Memory
Relates to experiences and events.
Note 
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