2024 general election

who was the 2024 election between?

Rishi Sunak and Keir Starmer

how many leaders had the conservatives had since 2016?

4

what were key issues at the time of the election?

immigration and the cost of living crisis

what was the context of the 2024 election?

people were becoming less supportive of the conservatives who had been in power since 2010, with the election following brexit and Truss' mini budget

what had Sunak requested in May prior to the election?

the dissolution of parliament

what were the conservative party's policies in the 2024 election?

economic stability, tax cuts, public services and security

what was the conservative party's slogan?

clear plan. bold action. secure future.

what were the labour party's policies in the 2024 election?

changing the direction of the country with public investment, economic stability and the NHS

what was the labour party's slogan?

Change

how did the parties campaign?

reaching younger voters through social media where advertisements were posted

what was the result of the 2024 election?

labour won with 411 seats

what evidence shows tactical voting in the 2024 election?

1 in 5 voters chose a different party to keep the conservatives out of government

which groups tended to vote labour in the 2024 election?

younger voters and those with high education