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memory
system that senses, organizes, alters, stores and retrieves information
information processing model
assumes the processing of information for memory storage is similar to the way a computer processes memory in three stages
encoding
converting environmental and mental stimuli into memoral brain codes
storage
“holding on” to encoding information
retrieval
pulling information from storage
sensory memory
pattern recognition - icons (visual), echoes (auditory)
capacity- large but not limited
duration- very brief
selective attention
ability to focus on only one stimulus from all sensory input
levels of processing model
memory that assumes information that is more “deeply processed”, will be remembred more efficiently and for a longer period
short term memory
information is held for brief periods of time while being used
encoding- primarily in auditory form
limited capacity- 7 plus or minus 2
duration- 12-30 seconds without rehearsal
working memory
an active system that processes the information in short term memory
chunking
bits of info are combined into meaningful units, more info can be held in short term memory
maintenance rehearsal
repeating information to maintain it
long term memory
all information is placed to be kept more or less permanently
capacity- seemingly unlimited
duration- relatively permanent
procedural memory (implicit)
motor skills, habits, reflexes
declarative memory (explicit)
sematic- facts, general knowledge
episotic- events experienced by a person
retrieval cue
a stimulus for remembering
-the more cues stored, makes easier retrieval
state dependent learning
memories formed during a particular state will make it easier to remember in a similar state
types of retrieval
recall- information retrieved from memory with very little cues
tip of the tongue- feels as though one knows information but can only generate bits and pieces
recognition- ability to match a piece of information to a stored image or fact (ex. multiple choice)
serial position effect
primacy effect- more likely to remember the beginning
regency effect- more likely to remember the end