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econ
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Nominal variables
money/price levels (have no effect on real variables in the long run)
Real variables
(physical units; amounts of things/stuff (unaffected by nominal variables in the long run)
Money is
neutral in the long run (output depends on real variables - education and raw materials)
Negative costs of inflation
Shoeleather costs
Menu costs
Relative price changes
General sense of confusion and inconvenience
Shoeleather Costs
Most people choose to keep money in banks rather than carry it
More frequent trips to the bank/ATM
Time, wear and tear on shoes and cars
Menu costs
Changing price levels may require businesses to
Print new price list catalogs
Print new advertisements
Mail new prices to customers
Make adjustments to websites
Relative prices
If the price of one or a few things rise, some think ALL prices are rising
Incorrect perceptions become incorrect actions (trying to wait out higher price levels)
If consumer spending decreases= business cut back on production, leading to greater unemployment
Confusion/Inconvenience
Since money/prices are often used as a measure of “value” inflation can cause:
Incorrect perception of firms earnings/expenses
a. A company might make $100 million in profit each year- but inflation can make the real value of that money less
People may invest this company instead of others that are doing better in real terms which can be inefficient