advertising

advertisement

quảng cáo; I saw an advertisement for that phone on YouTube.

commercial

quảng cáo (trên TV/radio); The commercial breaks were longer than the show itself.

product

sản phẩm; The company is launching a new product next month.

brand

thương hiệu; Nike is a well-known global brand.

target audience

đối tượng mục tiêu; Advertisers carefully choose their target audience.

consumer

người tiêu dùng; Consumers often buy products they see in ads.

slogan

khẩu hiệu; “Just do it” is a famous slogan.

billboard

biển quảng cáo; The billboard featured a new smartphone model.

endorsement

sự chứng thực (từ người nổi tiếng); Celebrity endorsements influence buying behavior.

persuasive

có tính thuyết phục; The ad was very persuasive and emotional.

manipulate

thao túng; Ads sometimes manipulate emotions to sell products.

advertising campaign

chiến dịch quảng cáo; Their advertising campaign reached millions of people.

consumerism

chủ nghĩa tiêu dùng; Advertising fuels modern consumerism.

visual appeal

tính thu hút về hình ảnh; Visual appeal plays a big role in ad design.

brand loyalty

sự trung thành với thương hiệu; Good service builds strong brand loyalty.

misleading advertising

quảng cáo sai lệch; Misleading advertising can result in legal action.

pop-up ad

quảng cáo bật lên; Pop-up ads are often considered annoying.

subliminal message

thông điệp tiềm thức; Subliminal messages can influence our decisions unconsciously.

marketing strategy

chiến lược tiếp thị; A successful marketing strategy attracts more customers.

brand image

hình ảnh thương hiệu; Negative publicity can damage a brand’s image.