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Introduction
CATCTAP
Context
Author
Type/Title
Contention
Tone
Audience & Argument type
Purpose
IMAGE
Introduction sentence starters
Dividing public discourse has ensured regarding …
In response, author’s (TYPE) forcefully contends that …
Appealing to (AUDIENCE), author mounts a … argument to (PURPOSE)
Body paragraph: Topic sentence
Audience
Argument type
Purpose
Topic sentence starters
From the outset, author employs a … argument to …
Having established …, the author goes on to …
Present at the core in the closing of authors speech is …
Body paragraph: evidence and explanation
WHAT - HOW - WHY (how audience is meant to THINK/FEEL/RESPOND) x 3 PER PARA
Evidence and explanation sentence starters
To imbed a sense of … within the audience, author uses …
Further capitalising on the … values of the audience … author
Utilising the reader’s established sense of …
Body paragraph: Link
Summarise what the audience should be overall thinking or feeling at this stage
“Overall, author initially plays on … response of readers to …”
Conclusion
Summarise argument style + contention
Ultimately, what are the audiences left to do
Conclusion sentence starters
Adopting a … argument, author passionately pleads for audience to …
As more of … becomes aware to the public, audience are galvanised to view … as a moral obligation