Content & Social Media Strategy (Quiz #2)

Alt Text

Alternative Text, descriptive text for images used by search engines and screen readers.

Anchor Tag/Text

Clickable text linking to another page or section.

Alt Text

Alternative Text, descriptive text for images used by search engines and screen readers.

Anchor Tag/Text

Clickable text linking to another page or section.

Backlink

A hyperlink from another website pointing to yours.

Content

Any information designed for engagement (text, images, video, podcasts, etc.).

Content Strategy/Content Optimization

Improving content for effectiveness and visibility.

Content Calendar

A schedule for planning and publishing content.

Feed Preview

Tool allowing marketers to preview their content feed.

Hashtag

The “#” symbol used to categorize social media content.

hreflang Tag

Code specifying the language of a webpage for search engines.

Inbound Link

A link from another website directing users to yours.

Landscape

A group of competitors used for performance comparison.

Lighthouse/Google Lighthouse

A tool for auditing website performance and accessibility.

Linktree

A tool for creating a landing page with multiple links.

Naming Convention

Standardized rules for URLs or file names.

Social Listening

AI-powered monitoring of social media trends and competitors.

Tagging

Adding snippets of code to track website activity.

Viral Content

Online content that spreads rapidly through sharin