LEC 8

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These flashcards cover concepts related to attention in cognitive psychology, including eye tracking, attentional processes, and relevant experiments.

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20 Terms

1
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What is the purpose of eye tracking in cognitive psychology?

To collect data related to attention by measuring where someone is looking.

2
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What are saccades?

Rapid eye movements that occur as we shift our gaze from one point to another.

3
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What does fixation duration refer to?

The length of time that eyes pause on a particular point of interest.

4
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Define attentional capture.

It is when salient properties of stimuli cause rapid, involuntary shifts of attention.

5
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How can context influence salience?

An object that stands out in one context may not stand out in another based on its surroundings.

6
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What is the attentional spotlight metaphor?

It describes how attention is focused on specific locations in space.

7
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What did Posner et al. (1978) discover about spatial attention?

Participants respond more quickly to targets when attention is precued to valid locations.

8
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What is the difference between space-based and object-based attention?

Space-based attention refers to attention directed at locations, while object-based attention refers to attention directed at specific objects.

9
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What is change blindness?

A phenomenon where differences between versions of stimuli are not perceived.

10
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What is the purpose of using eye-tracking in web design?

To understand user behaviors and improve user experience on websites.

11
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How does practice affect divided attention?

Practice can help individuals perform two difficult tasks simultaneously with greater ease.

12
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What is inattentional blindness?

When a stimulus that is not attended to is not perceived at all, even if someone is looking directly at it.

13
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What is a potential risk associated with driving while using a cell phone?

The risk of accidents increases four times when using a cell phone while driving.

14
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What can pupil dilation indicate?

It provides an index of autonomic activity, reflecting cognitive load or arousal.

15
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How do scene schemas affect visual attention?

They are prior knowledge about typical scenes that influence scanning behavior and meaning extraction.

16
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Define automatic processing.

A form of processing that occurs without intention and may not involve conscious awareness.

17
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What is meant by 'semantic regularity' in visual searches?

Expectations based on prior knowledge affect where people look in a scene.

18
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What is the significance of fixation patterns in driving studies?

They reveal how attention is directed based on learned expectations about where signs are typically placed.

19
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What did Schneider and Shiffrin (1977) find about memory tasks?

Participants improved their performance over time through practice and automatization.

20
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What is the relationship between attention and decision-making?

Attention influences planning and decision-making by dictating what information is processed.