AP Microeconomics: Unit 3 Terms - Definitions

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59 Terms

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Explicit Cost

Money you actually pay out for something (like wages or rent); A direct payment made to others for resources used in production; out-of-pocket expenses.

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Implicit Cost

The cost of using something you already own (like your time or your own building); The opportunity cost of using resources owned by the firm; income forgone by not using those resources in their best alternative use.

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Accounting Profit

Money you have left after paying bills (but doesn't count the cost of using your own stuff); Total revenue minus explicit costs; does not consider implicit costs.

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Economic Profit

Money you have left after paying bills and counting the cost of using your own stuff; Total revenue minus both explicit and implicit costs; reflects true profitability by considering all opportunity costs.

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Implicit Cost of Capital

The money you could have made if you invested your money somewhere else instead of in your business; The opportunity cost of using a firm's own capital; income forgone by not investing capital elsewhere.

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Normal Profit

The minimum amount of profit you need to keep your business going (covers all costs); The minimum profit necessary to keep a firm in business in the long run; equal to zero economic profit.

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Principle of Marginal Analysis

Decide if doing one more thing is worth it by comparing the extra benefit to the extra cost; Decisions compare the marginal benefit of an action with its marginal cost; action taken if marginal benefit exceeds marginal cost.

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Marginal Revenue (MR)

The extra money you get from selling one more thing; The additional revenue generated by selling one more unit of output.

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Optimal Output Rule

Make the amount where the extra money you get from selling one more thing equals the extra cost to make it; Produce the quantity of output where marginal revenue equals marginal cost; maximizes profit or minimizes loss.

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Marginal Cost Curve (MC)

A line showing how much it costs to make one more thing; Shows the change in total cost from producing one more unit of output; typically slopes upward due to diminishing returns.

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Marginal Revenue Curve (MR)

A line showing how much extra money you get from selling one more thing; Shows the relationship between quantity sold and marginal revenue; in perfect competition, a horizontal line equal to market price.

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Production Function

How much stuff you can make with the things you use to make it; Shows the relationship between the quantity of inputs used and the quantity of output produced.

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Fixed Input

Something you can't change quickly (like the size of your factory); An input whose quantity cannot be changed in the short run.

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Variable Input

Something you can change quickly (like the number of workers); An input whose quantity can be changed in the short run.

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Long Run

A time period where you can change everything; A period in which all inputs can be varied; no fixed inputs.

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Short Run

A time period where you can't change everything; A period in which at least one input is fixed.

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Total Product Curve (TP)

A line showing how much you can make with different amounts of stuff; Shows the relationship between the quantity of a variable input and total output produced.

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Marginal Product (MP)

How much more you can make by adding one more worker (or whatever); The increase in output resulting from employing one more unit of a variable input.

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Diminishing Returns to an Input

Adding more and more workers eventually doesn't make as much extra stuff; As more of a variable input is added, the marginal product of that input eventually declines.

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Fixed Cost (FC)

Costs that stay the same no matter how much you make (like rent); Costs that do not vary with the quantity of output produced in the short run.

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Variable Cost (VC)

Costs that change depending on how much you make (like materials); Costs that vary with the quantity of output produced.

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Total Cost (TC)

All your costs added together (fixed and variable); The sum of fixed costs and variable costs.

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Total Cost Curve (TC)

A line showing how your total costs change as you make more stuff; Shows the relationship between the quantity of output produced and the total cost of production.

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Average Total Cost (ATC)

The cost to make one thing (total cost divided by how many you made); Total cost divided by quantity of output.

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Average Cost (AC)

Same as average total cost; Cost per unit of output; often used interchangeably with ATC.

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U-Shaped Average Total Cost Curve

The cost per thing usually goes down at first, then up; ATC declines at low output levels, reaches a minimum, and then rises due to diminishing returns.

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Average Fixed Cost (AFC)

The fixed cost per thing (always goes down as you make more); Fixed cost divided by the quantity of output; always declines as output increases.

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Average Variable Cost (AVC)

The variable cost per thing; Variable cost divided by the quantity of output.

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Minimum-Cost Output

The amount you should make to have the lowest cost per thing; The quantity of output at which average total cost is minimized.

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Average Product (AP)

How much each worker makes on average; Total output divided by the quantity of a variable input.

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Average Product Curve (AP)

A line showing how much each worker makes on average; Shows the relationship between the quantity of a variable input and average product.

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Long-Run Average Total Cost Curve (LRATC)

The lowest cost per thing you can get when you can change everything; Shows the relationship between output and average total cost when all inputs are variable.

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Economies of Scale

Making more stuff makes the cost per thing go down; LRATC decreases as output increases; results from increasing inputs leading to more than proportional output increase.

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Increasing Returns to Scale

Same as economies of scale.

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Minimum Efficient Scale (MES)

The smallest you can be and still have the lowest cost per thing; The lowest output level at which a firm minimizes its LRATC.

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Diseconomies of Scale

Making too much stuff makes the cost per thing go up; LRATC increases as output increases; results from inputs leading to less than proportional output increases.

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Decreasing Returns to Scale
Same as diseconomies of scale.
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Constant Returns to Scale

Same as diseconomies of scale; LRATC remains constant as output increases; inputs increase proportionally to output.

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Sunk Cost

Money you've already spent and can't get back (don't worry about it); A cost that has already been incurred and cannot be recovered; should not affect future decisions.

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Price Taking Firm

A business that has to sell its stuff for whatever the market price is; A firm in a perfectly competitive market that cannot influence the market price; must accept the market price as given.

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Price Taking Consumer

A buyer who has to pay whatever the market price is; A consumer who cannot influence market price; must accept the market price as given

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Perfectly Competitive Market

A market with lots of buyers and sellers, where everyone sells the same thing; A market with many buyers and sellers, identical products, free entry and exit, and perfect information.

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Perfectly Competitive Industry

An industry where all the businesses are price takers; An industry where all firms are price takers, producing identical products, with free entry and exit.

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Market Share

How much of the total market your business controls; The percentage of total market output produced by a single firm.

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Standardized Product

All the products are the same (like wheat); Products that are identical or perfect substitutes.

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Commodity

A basic good that's the same no matter who sells it; A standardized product typically traded in bulk.

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Free Entry & Exit

Businesses can easily start or stop selling in the market; Firms can enter or leave the market easily without significant barriers.

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Barrier to Entry

Something that makes it hard for new businesses to start in the market; Obstacles that make it difficult for new firms to enter a market

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Price Taking Firm's Optimal Output Rule

Sell the amount where the price equals the cost to make one more; Produce the quantity where price equals marginal cost; in perfect competition, MR equals MC.

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Break-Even Price

The price where you make zero economic profit (just enough to cover costs); The price at which a firm earns zero economic profit.

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Shut-Down Price

The price where you're better off stopping production for a while; The price where a firm is indifferent between producing and shutting down in the short run.

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Short-run Firm Supply Curve

A line showing how much a business will sell at different prices in the short run; The portion of the firm's marginal cost curve above the average variable cost curve.

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Industry Supply Curve

A line showing how much all businesses in the market will sell at different prices; Shows the relationship between market price and total quantity supplied by all firms in the industry.

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Short-Run Industry Supply Curve

Same as above, but in the short run; The horizontal summation of all firms' short-run supply curves.

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Long-Run Market Equilibrium

A situation where no businesses want to enter or leave the market; A situation where no tendency for firms to enter or exit; economic profit is zero.

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Long-Run Industry Supply Curve

A line showing how much all businesses will sell at different prices in the long run; Shows the relationship between market price and total quantity supplied in the long run

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Constant-Cost Industry

An industry where making more stuff doesn't change the cost of the things used to make it; An industry where input prices remain constant as output increases.

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Increasing-Cost Industry

An industry where making more stuff makes the cost of the things used to make it go up; An industry where input prices increase as industry output increases.

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Decreasing-Cost Industry

An industry where making more stuff makes the cost of the things used to make it go down; An industry where input prices decrease as industry output increases.