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well-defined problems
the initial state, the goal state, and the method of the problem are clear
ill-defined problems
some stage of the problem is unclear
knowledge-rich problems
lots of background knowledge required to solve problem
knowledge-lean problems
no background knowledge required to solve problem
insight
suddenly realizing how to solve a problem
incubation
stage of problem solving when you’re not actively working on solving a problem
functional fixedness
focusing only on obvious uses of an object in problem solving
mental set
using a specific problem-solving strategy that has worked previously when it won’t work
heuristics
efficient rules of thumb for generating approximate answers
means-end analysis
heuristic; create a subgoal to bring the current state closer to the goal state
hill climbing
heuristic; always make moves to get noticeably closer to the goal state
progress monitoring
heuristic; observed slow progress leads to a change in strategy
analogy
comparison between two objects or problems with an emphasis on similarities
expertise
much acquired knowledge and repeated performance after years of practice
plasticity
changes in brain structure and function correlated with experience
deliberate practice
includes informative feedback and allows attempts to correct errors
judgment
determining the probability of an event based on incomplete information
decision making
making a choice among available options
base-rate information
the relative frequency of an event within a population
representativeness heuristic
assuming someone belongs to a particular category because they are typical of it
conjunction fallacy
incorrectly assuming that two events occur together more often than they do apart
availability heuristic
estimating the frequency of events based on how easy it is to recall them
loss aversion
being more sensitive to potential loss than gain
framing effect
irrelevant context can influence decisions
sunk-cost effect
continuing to invest resources in something that isn’t paying off
neuroeconomics
understanding economic decisions from cognitive neuroscience
impact bias
incorrectly estimating intense emotional reactions to loss
omission bias
preference for harm from not doing something
status quo bias
preference for the present state
selective exposure
preference for information that supports what you already thought and avoiding information that doesn’t
inductive reasoning
forming generalizations from examples
deductive reasoning
reaching conclusion from set of assumed premises
falsification
attempting to falsify hypotheses from experimental tests
conditional reasoning
reasoning from if-then propositions
MEG Scans
brain-scanning technique recording magnetic fields from brain activity with good spatial and temporal resolution
straw man fallacy
refuting opponent’s views by misrepresenting their views in some way
ad hominem fallacy
discrediting argument by attacking person making argument
bounded rationality
people are as rational as environment and limited processing capacity permit
Dunning-Kruger effect
findings that less skilled individuals overestimate their abilities more than those who are more skilled
fluid intelligence
nonverbal reasoning ability applied to new problems