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operational definition
a statement of procedures (operations) of how a variable will be measured
Reliability
standardized
test provides consistent results
Validity
-experimental/study measures or predicts what it is suppose to
Experiment
only research method for cause-and-effect relationships
how x affects y
researcher manipulates one or more factors/variables to observe their effect on some behavior or mental process
Control Group
does not receive any special treatment
experimental group
receives new treatment of IV
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independent variable
the experimental factor that is manipulated
the variable whose effect is being studied
dependant variable
the experimental factor that is measured
usually a behavior or mental process
double blind study
both the research participants and research staff are ignorant about whether the research participants have received the treatment or placebo
case study
in depth study of a single person, group, or rare phenomenon
cross sectional
data from many different individuals at a single point in time
longitudinal
one group over an extended period of time
naturalistic observation
observing and recording behavior in naturally occurring situations without trying to manipulate and control the situation
survey
technique for gathering self reported attitudes
correlational
examines the relationship between variables that are not manipulated
Normal Curve
Displays symmetrical data where most scores fall near the mean
Standard Deviation
Indicates the extent of deviation or variance of data for a group as a whole
Z score
scale of (-3 to 3) the # of standard deviations from the mean
random sample
every member of the population has a equal opportunity to be picked
population
all the cases in a group, from which samples may be drawn for a study
sample
selected segment of the population
assignment
Process where subjects get put into groups
random assignment
all members have equal chance to be c or y in experiment, limits chance of confounding variables
Representative sample
parallels largest population on relevant characteristics
Experimental Group
IV manipulation
Control Group
No manipulation (normal)
Confirmation Bias
Tendency to only search for information that supports our beliefs. Ignore contradictory evidence.
Belief Perseverance
Clinging to our initial conceptions even after opposing evidence has been discovered.
Illusory Correlation
An expected relationship between variables that doesn’t empirically exsist.
Extraneous variables
Any factors (variables) Other than the independent variable that seem likely to influence the dependant variable in a specific study.
Overconfidence Effect
Tendency to overestimate the accuracy of your beliefs and judgements.
Social Desirability Bias
Attempt to give answers that will reflect well upon them socially.
Forer/Barnum Effect
Tendency to accept vague information or descriptions as truth when there is little to zero backing.
Hawthorne Effect
By observing participants knowingly in a study, they will have a higher level of productivity
Placebo Effect
A response to a (placebo) - fake substance caused by the subjects belief that they are being exposed to the real thing
Hindsight Bias
Claiming to have known the result all along, despite having little objective bias for predicting it
Demand Characteristics
Any cues about the purpose of the study, changing expectations or behavior
Central Tendency
Point in distribution of scores around which scores cluster
mean
arithmetic average
median
score that falls into the middle
mode
occurs most frequently
range
difference between highest and lowest values
positively skewed
an extreme score that is very high and skews the curve
Negatively Skewed
an extreme score that is very low and skews the curve
correlation
mutual relationship or connection between two or more variables
correlation coefficient
numerical value {R} denotes strength of the correlation