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37 Terms

1
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which of the following categories individuals based upon when they adopt a new behavior?

Diffusion of innovations theory

2
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which of the following are considered community theories?

Diffusion of innovations theory and community readiness model

3
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which of the following is considered a stage theory

community readiness model

4
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in the diffusion of innovations theory which classification of people is least likely to adapt to change

laggards

5
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the question is the innovation easy to use refers to the innovation

complexity

6
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in the community readiness model collecting information and data about the problematic community health issue is the most acceptable

in all of the intermediate stages called preplanning preparation and initiation

7
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which of the following is not considered as one of the three major categories of health agencies associations and organizations

Corporations

8
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which of the following is not a governmental health agency

national kidney foundation

9
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which of the following is quasi-governmental health agency

American red cross

10
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the primary means of funding the work of professional health organization is through:

membership dues

11
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According to the Hierarchy of Controls, training proper body mechanics to employees to prevent back pain/injuries and other musculoskeletal disorders is considered as part of

Administrative controls

12
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To help determine whether it is right or wrong to end a person’s life, one would apply which of the following areas of philosophy?

ethics

13
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The primary means of funding the work of a voluntary health agency is through:

donations

14
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The question “Is the innovation better than it will replace?” refers to the innovation’s

Relative advantage

15
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 In the Community Readiness Model, awareness raising on a health concern or risk reduction is the most applicable

In all of the beginning stages of the Community Readiness Model

16
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 The expected norms of a person who practices health education/promotion are found in:

a professional code of ethics

17
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Which of the following is not a funding source for the operation of state and local health departments?

Governmental bonds

18
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 Deontological theories can best be summarized as:

the end does not justify the means

19
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Excessive workload and stress in the workplace are an example of what occupational hazard category:

Psychosocial hazards

20
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 Which of the following is not considered as one of the three major categories of health agencies/associations/organizations?

Corporations

21
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 Which of the following is not a governmental health agency?

National Kidney Foundation

22
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Which of the following is a quasi-governmental health agency? 

 American Red Cross

23
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The primary means of funding the work of a professional health organization is through: 

 membership dues.

24
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Innovation—>

  •  idea, object, or practice thought to be new by an indovidual, organiztion, or community

25
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  • Communication channels—>

the ways of transmitting the innovation from one person to another 

26
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Social system—>

  •  a group of individuals who together adopt the innovation

27
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time

how long it takes adopt the innovation

28
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Consumer of innovations

adopters (adopters can be placed in different categories)

29
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Innovators <3%

-first to try innovation

-adventures & interested in new ideas 

-willing to risk take

-often first to develop new ideas 

-very little, if anything, needs to be done to appeal to this population


30
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  1. Early adopters 14%

-represent opinion leaders

-enjoy leadership roles

-embrace change opportunities

-strategies to appeal to this population

       ~  How to manuals

       ~  Information sheets on implementation

-do not need information to convine them to change

31
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  1. Early majority 34%

rarely leaders

-adopt new ideas before the average person

-need to see evidence 

-strategies to appeal to this population

         ~success stories 

         ~evidence of innovations effectiveness 


32
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Late majority 34%

-skeptical of change 

-adopt an innovation after it has been tried by the majority

-strategies to appeal to this population: 

       ~info. On how many other people have tried the innovation and adopted it successfully 


33
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Laggards 16%

-bound by tradition

-very conservative

-very skeptical of change

-hardest group to bing on board 

-strategies to appeal to this population

        ~stats

        ~fear appeals 

        ~pressure from people in the other adopter groups


34
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  • 5 factors determine how quickly and to what extent the innovation will be adopted & diffused 

  • Relative advantage (is the innovation better than what it will replace?)

  • Compatibility (does the innovation fit with the intended audience?)

  • Complexity (is the innovation easy to use?)

  • Trialability (can the innovation be tried/tested before making the decision to adopt it?)

Observability (are the results of the innovation observable and easily measurable?)

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37
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