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hindsight bias
the tendency to believe after learning an outcome that we would’ve foreseen it
overconfidence
the tendency to think we know more than we do
theory
an explanation using an integrated set of principles that organizes observations and predicts behaviors or events
hypothesis
a testable predicition often implied by a theory
falsifiability
the possibility that an idea, hypothesis, theory can be disproven by observation or experiment
operational definiton
a carefully worded statement of the exact procedures (operations) used in a research study
replicate
repeating the research study
non-experimental
case study
naturalistic observation
survey
correlation study
experiments
only method which determines cause and effect
correlation does not equal causation
case study
descriptive technique in which one individual or group is studied in depth in the hope of revealing universal principles
strengths of a case study
allow for examination of rare or unusual behavior
weakness of case study
results from one study may not be generalizable to the larger group
cannot determine cause and effort
naturalistic observation
observing and recording behavior in naturally occurring situations without trying to or control the situation
naturalistic observations strengths
subjects are undisturbed and behave “normally” outside of a lab setting
weaknesses of naturalistic observations
can’t determine cause and effect
surveys
descriptive technique for obtaining the self-reported attitudes or behaviors of a particular group, usually by questioning a random sample group
strengths of surveys
able to take a “quick pulse” of peoples beliefs, behaviors, or opinions
weaknesses of surveys
response bias
wording effects can skew the outcome
social desirability bias
people answering in a way they think will please the researcher
self-report bias
when people don’t accurately report or remember their behaviors
random sample (survey)
a sample that fairly represents a population bc each member has an equal chance of inclusion
population
all those in group being studies from which samples may be drawn
sampling bias
flawed sampling process that produces an unrepresentative sample
representative sample
has the same distribution of demographic qualities in it as the population as a whole
correlation
how well eith factor predicts the other, not cause and effect
correlation coefficient
a statistical index of the relationship between 2 variables
positive correlation
2 sets of data tend to rise or fall together; measured from r=0.1 to +1.0
negative correlation
1 set of data rises while the other falls; measured from r=-0.1 to -1.0
3rd variable problem
a confounding variable affects both variables to make them seem causally related when they are not
directionality problem
its impossible to conclude which variable causes changes in the other
correlation does not equal causation
more fire hydrants → more dogs, more icecream bc its hot → higher death rates
experiments
manipulating one factor in a situation to determine its effect on some behavior of mental process. can determine cause and effect
experiment group
subjects require the treatment
control group
subjects do not receive the treatment
confounding variable
a factor other than the factor being studied that might influence a study’s results
placebo
an inert treatment
placebo effect
causes experimental results simply from expectations or assumptions that medication is being taken
single blind
the participants in the study are uninformed about the treatment, if any, they are receiving
double blind
the participants and the researcher are uninformed about which group receives the treatment and which does not
independent variable (IV)
the factor that os manipulated
dependent variable
the outcome that is measured; the variable that may change when the IV is manipulated
mode
the most common level/number/score
mean (average)
sum of the scores, divided by the number of scores
median (middle)
number/level that half of the people scored above and half of them below
skewed distribution
a representation os scores that lack symmetry around their average value
range
the difference between the highest and lowest scores in a distribution
standard deviation
a computed measure of how much scores vary around the mean score, shows whether scores are packed together (similar) or dispersed (different)
measures of variation
a bell-shaped curve that describes a distribution of many types of data
inferential stats
numerical methods used to determine whether research data supports a hypothesis or whether results were due to chance
statistical significance
how likely it is that a result occurred by chance. typically reported as a p value. A p value of .05 or less means that it is 95% likely the results did not occur by chance