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Experiment
Method of collecting data in which the researcher exerts control over the subjects or units in the study.
What are experiments done to establish?
cause and effect
What do we want in an experiment?
a sufficient number of subjects/units in the experiment so we can be sure the results aren't due to chance (Chance variation)
Treatments (Factors)
Applied interventions in an experiment to measure responses.
Chance Variation
Variation in results that may occur due to random chance.
Replication
Repeating the experiment to reduce the probability of chance variation.
What can replication do?
reduces error due to chance and can reduce bias
Experimental Units
Things that are being experimented on.
Subjects
Human experimental units.
Explanatory Variable (Factor)
Independent variable that tries to explain the response variable; the treatments for which we measure a response from.
Two Factor Experiment
An experiment where multiple things are being tested.
Levels of the Factor
The amount of the factor that is being used for the treatments.
Response Variable
Dependent variable that happens because of the explanatory variable.
Bias
Error that encourages one outcome over another.
Placebo
Fake treatments.
Placebo Effect
An effect that happens when subjects believe they're receiving the treatment but aren't and they experience an improvement/effect.
Blind
Subjects don't know if they're receiving the treatment or placebo.
Double-Blind
Both subjects and administrators of the treatments are unaware of who is receiving the treatment or placebo.
Three Primary Principles of Experimental Design
Replication, Control, Randomization.
Generalizability
The goal of an experiment/sample survey; applying findings to the larger population our treatment groups represent.
Random Sampling
Necessary to ensure treatment group is free of bias.
Lurking Variable
Variables that you aren't aware of but may be causing the response.
Confounding Variables
Another term for lurking variables.
Control Group
A group that is kept identical to the treatment group to prevent confounding variables.
What does control ensure?
differences are caused by the independent variable
Treatment Group
The group that receives the treatment in an experiment.
Confounded
We can't tell which variable might be causing an effect.
Hawthorne Effect
People change their behavior because they know they're being observed.
Comparative Study
A form of an experiment that compares two different variables to see which one has the most effect.
What should be present in the results of a comparative study?
Any differences will be meaningful if the groups are similar in the beginning and If the placebo effect and Hawthorne effect are present, they should be the same for both groups
Control Idea
An experiment's confounding variables should operate equally on both groups.
Matched Pairs
Subjects in the treatment and control groups are matched on some quality or qualities that make them all alike as possible.
Are matched pairs a special case of blocking?
yes
What are the common ways to create matched pairs?
Response Variables
Variables that might contribute to the response and should be matched.
Gain Score
The difference between the before and after measurements for each individual.
Response Bias
Bias caused by variables that may affect the control group and treatment group differently.
What do matching pairs prevent?
response bias
Randomization
Researchers randomly choose subjects from the population and randomly place them in the treatment and control group.
What does randomization ensure?
When is blocking done in an experiment?
before randomizing when there are blocks within the subjects and if we expect some variables to have an important effect of their own
What are the two ways to randomize a group?
Blocking
Separating experimental units because of potential variations that may affect the results of the experiment.
What is needed to generalize the results of an experiment to a larger population?
if we use experimental control and replicate the experiment and get the same thing
Control
Account for lurking variables to ensure that differences are caused by the independent variable.
Chance Variable
Variability due to chance that should be minimized.
Experimental Control
Using control groups and treatment groups to generalize results to a larger population.
Lurking Variables
Variables that may affect the outcome but are not accounted for in the study.
Effects of Working Variables
Ensured to be canceled out by randomization.
Observational Studies
Studies that can use matched pairs to link treatment and control groups.
Experimental Studies
Studies that can use matched pairs to link treatment and control groups.
Before and After Measurements
Measurements taken on the same individuals to assess effects.
Randomly Assigned
Experimental units are randomly assigned to treatment and control groups.